Allison Chance: Military Wife and "Mom-preneur"
Welcome back to another episode of the Real Estate Excellence Podcast! Today, I have Allison Chance on the podcast. Born and raised in a small town in Central Florida, Allison Chance had the rare experience of living in the same home her entire...
Welcome back to another episode of the Real Estate Excellence Podcast! Today, I have Allison Chance on the podcast. Born and raised in a small town in Central Florida, Allison Chance had the rare experience of living in the same home her entire life — that is, until she became a military spouse and experienced the excitement and uncertainty of relocating eight times in 10 years.
Allison has practiced in Florida and California, and she specializes in helping first- and second-time home buyers, military families, investors, and luxury-seekers find just what they’re looking for in a new home. As a Military Relocation Professional and a Navy wife, she loves to serve others, and her commitment to giving back to the military has been highlighted in features on Fox Business and several local news channels. One of only a handful of recipients of the California Association of Realtors®’ Rising Star Award in 2018, Allison’s genuine enthusiasm for her clients’ goals creates unforgettable buying and selling experiences.
Allison is highly involved in the local community, and her dedication overflows for those who serve alongside her. She also reinvests a portion of her commission in organizations that support teachers, military, law enforcement, medical professionals, and firefighters. Beyond her work in real estate, Allison is a contributor to Jacksonville Mom, a local parenting resource.
Take a chance with Allison Chance and check out this episode!
[00:01 - 04:05] Opening Segment
- I welcome Allison to the show
- Allison talks about her life background
- “When you're young, you just really have no idea what you want to do.”
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- How an internship shaped Allison as a person
[04:06 - 01:00:07] Military Wife and "Mom-preneur"
- Hospitality and working with people
- Becoming an independent person and learning to do things on her own
- “You really do become family.” Allison as a Military Wife
- Giving back to those who serve
- How the military life changed Allison’s life
- Striving for 100% Satisfaction
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- “My team is a reflection of me.”
- Excellence grounded in service
- How Allison’s team help each other have a work-life balance
- Finding that little pocket of time for the family
- Who Allison looks up to in real estate
- Why you should schedule your entire calendar year from the beginning
- Investing 3% of your income for personal development
- The Best Way to Build Your Business
- How to Build Your Circle of Influence
- Google Yourself.
- Allison talks about starting her own brokerage
- Making the phone ring and communication issues
- Choose something that you can support
- What Allison would have done differently
- If you want the best, the best is generally going to be a little busier
- This is a sales job, establishing trust
- “I love getting mail in the mail.”
- Coaching Allison’s Angels
- What Allison loves most as a military wife and mom-preneur
[01:00:08 - 01:06:27] Closing Segment
- Who you know or what you know?
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- Who you know
- Allison’s travel bucket list
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- Disney cruise
- Thailand
- Connect with Allison Chance
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- See links below
- Final words
Tweetable Quotes:
“Vulnerability is really good and it helps create an open conversation.” - Allison Chance
“This military life has completely shaken me, but also like changed me for the better.” - Allison Chance
“I think that the best way to build your business is being yourself and meeting people.” - Allison Chance
Connect with Allison Chance through Facebook, Instagram, Zillow, and LinkedIn! Or you can visit their website.
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Hey, welcome back to The Real Estate excellence podcast. Your host, Tracy Hayes, best of the best, a real producer is in the studio today. She's a military wife and mompreneur. She has relocated eight times in 10 years. She has a degree from the University of Florida. We need to talk about she is a founder of anchored Real Estate Group and has assembled a very strong team in 2018
Tracy Hayes 1:30
she was awarded the Rising Star Award by the California Association of Realtors. She's gone from rising in the West to rising in the east, here in Northeast Florida. So let's take a chance with Allison chance and welcome her to the show.
Allison Chance 1:44
That was a great introduction. Thank you. Thank you. You like that. Let's take a chance to come up with that one. It's funny when people talk to me, they always are like, You should do something with your name. And then I had a seller in California who gave me a gift, and it said it's the best chance you'll ever take and yeah, like hanging up, yeah, take a chance. A chance. I mean that that would go with that. Yeah. Why not? So Allison, I always get the show off to kind of get to know you. You know, where are you from, yeah. So I actually grew up in Florida. I was born and raised in a small town called Leesburg, Florida. So grew up on a couple acres of orange groves and lived in the same house my entire life, which has drastically changed since in my life now. So yeah, I lived in a very small town, and just kind of got to experience, I feel like a childhood that most of us don't get to experience anymore. Definitely not my kids. My daughter was born in Hawaii, and my son in California, so we've already been all over and lived in a bunch of different places, but, but yeah, I grew up there and went to school at University of Florida, as you mentioned. So yeah, so after the graduating from the University of Florida, because we had that said, we're going to talk about your degree, because it was in there. I actually wrote it down here, Parks, Recreation and Leisure Studies. What made you choose that? What were you looking to do? Yeah, so I think when you're young, you you just really have no idea what you want to do. It's true. You know, the movies portray things to be something that they're not. And so my goal was to be an event coordinator and wedding planner, and I did that. So when I went to University of Florida, I chose that degree for that reason, not realizing that it was a very specific, you know, thing that I could do, right? So part of my degree was an internship. And so I did an internship where I worked in catering. And I think that, honestly, that job and that internship shaped me to be the person that I am today. If you've ever worked in hospitality or any type of restaurant industry, it is a rise and grind. I mean, very, very difficult job, and so I think that, you know, instilled a lot of things in me as a person. And, you know, it's funny, I loved what I did, but the work became not as fun, right? And so I personally want to do something that I love, just like you do, I'm sure. And so it was just kind of an easy transition that I was working in Jacksonville, and my husband and I got orders to Hawaii to move there. And so then I was pregnant with my daughter, so I was like, Okay, well, I'm just gonna, like, take a break from that. And it was just, you know, it was kind of the time to make a pivot and go from there, you're episode 45 of my show. And I don't know how many you know other successful agents is. I think everyone who's been on the show is success at certain levels, some greater than others, but definitely, movers and shakers in Northeast Florida have that restaurant hospitality background, and all of them say the same thing that you're saying. They took, they take that those paying their dues, so to speak, and that it's a tough lifestyle hospitality, yeah, and I.
Allison Chance 5:00
Obviously, everything that we do is working with people, and that also trains you. I mean, I was working with brides, and mother of the brides, and sometimes even the grooms, where this is like the most important day of their life thus far, usually. And so the stress levels were very heightened. And obviously, in this market, I just read an article this morning, in the entire United States, we have less than 500,000 homes on the market. And, you know, it's just, we're in a very stressful time for buyers, and so we work with a lot of military families who have a great affordance of the VA loan. But unfortunately, you know, three years ago, we could get their closing costs covered, and we could go in under list price, and we could, you know, hopefully get the wood rot repaired, to get a clear WDO, but now it's, you know, it's a battle. And so just getting under contract is just the first step, and then we try to work backwards as best as we can. So you saw yourself really in that event plan and hospitality, but obviously your relocations, because, I guess you got married. Yeah, I met my husband at the University of Florida, and so that I met him, and the first night that I met him, I was like, Oh, I'm going to marry my friends and marry this guy. And then, sure enough, we ended up getting married. And he went to Officer Candidate School up in Newport, Rhode Island, and then we got married, and a couple weeks later, he deployed for six months on my birthday. So, you know, I'm 22 years of age, and kind of, you know, your whole world turns upside down. And so that's one of the other things that has shaped me, is just becoming an independent person, and like learning to do things on my own. Yeah, it's something I didn't think about. And of course, you know, you mentioned your military wife and so forth. Because obviously that wasn't his first, his only deployment. What challenges do you go through? Because at that time, obviously you didn't have kids yet, but then I'm sure there was other deployments where you do, what do you do to prepare for that? So you know, the deployments are rough, but I honestly think that what's even tougher is picking up and moving to another location. So for me, I started in real estate in 2016 once we met back from Hawaii. My sister's a commercial real estate broker down in Miami, and that was seeing kind of what she did. And I really enjoyed it, and it was something I was always interested in. And so I did all of the Florida licensing while I was in Hawaii, like, literally, with a baby in one arm and typing on the other side. And so when I got back to Jacksonville is when I, you know, got started in real estate. And so then, after being in Jacksonville for about three years and having to move to California and everything I had built in Jacksonville, I had to start over. And, you know, I was in an area Monterey, Pebble Beach, Carmel, of highly like so many realtors, no inventory is the stars. Yeah, exactly. And so it was just so different. But, you know, I think that that has been more of a struggle for me, because one of the things that I am fueled off of is community, and it's one thing I try to foster with the new people that are coming in. One of our you know mottos is that, you know, you really do become our family. I feel like, whether they've, you know, joined my Bible study, or they've, you know, need recommendations for doctors. I mean, you know, we have to put ourselves in their shoes. And I've been there where you move to a new place and you don't know where to go for anything you don't, you know. And so just having that experience, I think, has been really helpful and eye opening. And some of the girls on our team have military experience, but Blair doesn't you know, and that's a perfect example of just letting the civilian world know of how we operate. It's crazy. Yeah, so did you when you moving out to that kind of area? Was it a challenge because of different clientele in the community that you're talking about? Because obviously a totally different price point, yeah, from that standpoint, and then compared to what you have built in Jackson, did you feel yourself kind of like behind, you know, in a hole, so to speak? Did you had to get at it? Yeah, I definitely did. So we arrived in the summer of 28 2017 and we knew we wanted to have another child, but, you know, we were just kind of at the mercy of when that was going to happen. And so I found out I was pregnant with my son, and I had already started doing a lot of the California licensure because, of course, there was no reciprocity. They basically said, Oh, we expedite your application, but that literally meant nothing. So we so I did all of that. And there were many times, I mean, you know, full disclosure, that I, you know, sat down and cried myself for river and said, Why am I even trying to do this? I mean, I think if you, if you want to be good at anything, you're going to question yourself, because, you know, I'm very confident in what I do, but I also I want to be the best that I can be. And so you just struggle with, Okay, well, can I be a mom to my kids, and can I am going to be exhausted, I'm going to be sick being pregnant? And so my goal that year was to sell one home. And once I got out there, because I saw to Finish, finish licensing and all of that. And so I think I closed the first house out there December, 20.
Allison Chance 9:59
Seventh of 2017 so like, I just made that and part of the way that I kind of broke into that market is giving back to those who serve. And that's really something that I pride myself on. We give back a portion of our commission to anyone who serves, whether it's military, law enforcement, teachers, nurses and so that's really something that we've prided ourselves on, because we know how tough it is to be in public service, especially in covid times, right?
Tracy Hayes 10:28
So, yeah, it's just double down on it. You mentioned Bible study, and then you mentioned something else there. I want to dig a little deeper in you know that you felt challenges you you know you brought you to tears at times because of the of those challenges. And I think a lot of people, I'll say a lot of like, it's why we read these personal development books here. I talk about it on every show, but that you have to push yourself through some of these things. He did not make it easy. It's not, you know, plucking fruit off the tree. And, you know, everybody, I think if we were never challenged, we'd all just be fat walking around naked, all you know, and saying that there's challenges being put forth in front of us to make us better, make us better people. Make you a better real whatever it is that his, his the destiny that He has for us, the path as John Maxwell believes everyone had, and I agree with him. You know, he has a path for us, what he wants to take. Now, you got to figure out what that path is and the challenges, and break through those walls and break through, you know, have some times where you are crying,
Allison Chance 11:31
yeah, and I think that the vulnerability is really good, and it helps create an open conversation for other people who are wanting to get you know, a lot of military spouses don't work because they they see themselves in a place for two to three years, and they don't want to take the plunge, to invest all of that time and energy. And then they look up in 20 years when their husband's retiring, and they almost feel like they lost a piece of themselves. And so, you know, I'm
Tracy Hayes 11:55
sure, high divorce rate after that, when they when they hear a lot of challenges, like where, where they're deployed all the time, and then all of a sudden they come home and they're like, Yeah, you're better off.
Allison Chance 12:06
Yeah, I think that there's a high divorce rate during after everything, because it is a very hard lifestyle. And you know, when you talk about deployments, if I have someone who wants to see a house, but I only have childcare until 6pm
Allison Chance 12:21
then you know, either I'm getting another sitter, the kids are coming with me. So there's definitely the military technically owns them, right? So if they if they need to be somewhere, or, you know, they have to work on a holiday, they don't get off, like the bank holidays, and, you know, all of those things. So, yeah, I definitely think it's just a different world that we live in, but it's a really, really good one too. And you know, I fully believe that, you know, God introduced me to my husband to shape who I am today, because I grew up in the same house my whole life. So to this is like, this military life has completely shaken me, but also, like changed me for the better, right? So, so before coming to anchored, you know, obviously you were, must have joined a brokerage out in California, and so forth. And now, you know, as the founder of anchored, what are some of the things you took from your path, good, bad, indifferent, what are some of the things you avoid? What are some of the things that you're like, Oh, my God, that's great idea. And you've taken to anchor, yeah, so out in California, I joined a small boutique brokerage, and she was also a military spouse, so it kind of just was a perfect once again. She I called her and I said, Hey, I want to join your brokerage. And she said, Sorry, I'm not taking on any agents. She had left Sotheby's to start her own company. And she's like, you know, I just, I'm not interested in training somebody, and then I met with her, and she changed her mind. So I learned a lot. And you know, it was a very different market there. I mean, two bed, this was, you know, three years ago, but two bedroom condo, $500,000
Allison Chance 13:53
and so I sold less homes, probably. And you know, the volume was higher, but it opened my eyes to so many things that I didn't know here. I mean California, the forms, the headaches, the things that you have to go through just to sell a house that was definitely not easy, and then learning all of that new and everything. But I think for me, one of the things that I took away is, you know, I'm a perfectionist, which is not necessarily a good thing, but just to strive for 100% satisfaction, and we know that we're not going to get that, but I think in all of our business, that's what we want. We don't. We don't ever want to be too busy that we lose sight of why we're doing this, right? And I think in this business, we can always look at, you know, numbers and volume and all of that. But then we also have to really remember, like, this is a person, this is, you know, their largest investment, where they're going to spend most of their time. And so I think, you know, just that perspective of just giving everything, and if I can't, then I don't want to do it right, like, I want to stop before I've given way too much.
Tracy Hayes 15:00
Now someone who is starting out, maybe they're not married, or maybe they are married and their spouse not making the income, where, basically, you're really working to put the food on the table, to really drive your lifestyle. To me, if you agree, has a different attitude than what you're talking about because I believe, personally, I know I have evolved over over time, and really in the last, in the last couple of years, I could see myself going from, hey, I'm out there every month, oh, my god, I gotta make a sale. Because I, you know, I want to bring my my portion of the table. I want to make my wife proud of me, right? And now I've with the volume that I'm doing in the pipeline, I've created, I can, I can sit back and start to fine tune those things, it's not out, and try to grab every, every Orange from that tree every day. I can pick the good oranges from the tree Absolutely. And it sounds like you kind of because your husband, you had that coming in, you knew what the military was providing. You knew what was coming in. Gave you more of a freedom to be more selective.
Allison Chance 16:07
Yeah, definitely. And obviously, building my team, that's really important, because my team is a reflection of me, just like yours is, too. And so really just, I'm not, I'm not here to look to have, you know, 100 agents like Ryan Sir, one of our mission statement is founded in excellence, grounded in service, and we want to maintain that satisfaction. And I think that, you know, as we build our team, I know just from since becoming the founder of anchored, there is a lot of behind the scenes that have to happen to make everything run smoothly and smoothly, and so I have seen myself take on less, you know, buyers and sellers because, but then again, it's I'm helping my agents who are trying to, you know, make money, make money and live their life too,
Tracy Hayes 16:55
right, right? The leveraging other people is not a bad term. People leverage other people all the time for all sorts of things. You have a dream of a very successful team. You're leveraging other people's work as well as doing your own, but their success is right in front of you every day. You're trying to make them as successful as you are.
Allison Chance 17:13
Yeah, and I think, as a single agent in this market, it's very tough if you are, you know, if you're not a team and you're just by, you know, you're under a brokerage and you're just showing homes by yourself. I don't really know how. I mean, if your volume is high and you're working with several buyers at a time, you can't be in four different places at once. And so one of the great things about our team is we really do work as a team, and so we kind of divide and conquer. And you know, one of the agents is at something for me this morning, because since we had the podcast and so just really, when we talk to buyers, that's something that we we mentioned, you know, my entire team, Brandy, who's my transaction coordinator, has been in real estate for a long time, talked a little bit about your back office staff. Yeah. So brandy has been with me for a very long time, so I call her the glue that holds everything together, because she does all of our transactions and coordination and really just make sure everything is in line. And she actually used to work for a lender back in the day, before she had kids. She has a lot of knowledge in that. And then Blair came to us from actually the Peabody in Memphis, and when covid hit, she was furloughed. So she decided to take on a new career. So she had never been in real estate before, but she had been in sales. And actually, I met her sister through church, and we met when her sister was buying a house for me, and I sold their house as well. And she said, Hey, I mean, I want to get into real estate. And a lot of people say that, right, you know, but then they don't realize
Tracy Hayes 18:40
the there's actually work to do
Allison Chance 18:43
goodness, right, and everything you learn in the course has nothing to do with what you actually do, right, if we're honest. And so Blair joined my team in December of last year, and she closed out the year with 18 homes that she sold in over 6 million. And so, you know, I think one of my struggles is when I do get contacted, you know, from the internet or, you know, leads come in, they do ask that question, well, am I going to work with you, or am I going to work with one of your team members? And so for me, I'm a yes person, so trying to develop that, you know, elevator speech, that I can assure them that they're going to have access to me and my experience. But you know, anyone really can open a door to show and we're all on a team together, working for the best interest of them, because if you don't get into a house like within an hour of it listing, you're probably going to lose out. So Blair has really allowed me to regain a little bit more of work life balance. I have a three year old and a seven year old, so that's really given me a lot of ability to spend more time with them, which, yeah, at the end of the day, the numbers are great, you know, the paychecks great. But, you know,
Tracy Hayes 19:49
it can only go because, I mean, I'm always going 100 miles an hour all the time. I enjoy what I do, and that's the industry we're in. I can do podcasts until I run out of people to talk to. But. I want to come in. I feel like, you know, I don't know if that's just the testosterone. I mean, they're like, I got a mail and I got to do something. So I tell my wife, don't, don't tell me something's fixed because, I mean, broken because I'm not. I've got to figure out how to fix it, you know. But it's that, it's that, go, go, go. And then at some point, you're like, Okay, you know, checks are coming in. Bank account looks good. And you're like, Okay, I got everything. All right, you know I need to take hold on. Tell take hold on. I need to take time out. Especially, got kids, yeah, and my minds are 11 and eight, and I'm like, you know, they're now the age where we can go travel, and they're going to remember we were there, and they're going to remember those things. And I, you know, really have less than 10 years to go and knock out some of those things before they're flying off on their own, you know? And so, yeah, that you have to, you have to kind of step back, and you have to
Allison Chance 20:46
put it in perspective, I know, like, so the whole, like, you have 18 summers with your children, you know, from when they're born until when they go off to college, and then, obviously, some, even though I feel like January, feels like summer right now, with the amount of, you know, transactions we're dealing with. It's insane. But, you know, summertime is historically a busier time for us, obviously, because everyone's moving before school starts. So it definitely is something that I try to remind myself, probably on a daily basis. And you know that mom guilt sets in, and then I'm kind of like,
Tracy Hayes 21:16
well, then they start getting involved in all these activities. And, you know, I got Boy Scout camp, and you got this, my daughter likes to be involved in drama and plays and stuff like that. And they doing this. And it's like, Okay, where can we find this pocket of time where if we go away, we're not gonna miss too many practices and that, yeah, and
Allison Chance 21:33
divide and conquer. And so then sometimes you're like, I haven't really talked to my husband in a couple days. Haven't really gotten to figure out what we're doing. So yeah, that's definitely crazy. And so then we also brought on Kelly in May of last year. So Kelly and I met in Monterey. So when we were in Monterey, California, our husbands were doing her husband's active duty as well. We were doing they were doing Naval PostGraduate schools, so they got Masters on the Navy's dime, which, once again, it's great. Obviously, military life is hard, but there have been a lot of benefits, and that's one of them is now he has a master's. And so Kelly, you know, reached out, wanted to get into real estate. Funny enough, we actually met through mops, which is mother of preschoolers, so through our church. So once again, just, you know, how this all happened and came together has just really been divine, you know? So Kelly came, and she is in the nakati area, so she's kind of, you know, handling our St John's people and becoming an expert in that. And, yeah, it's just been great. She has children as well. And so totally, you know, we're family first. And I really hope that I always, as a leader, exude that, because no is an answer.
Tracy Hayes 22:41
And, you know, I just wanted to tap on, you know, getting the master's degree. I graduated from the Citadel, the Military College South Carolina. So I have a lot of friends who, you know, put the their 20 years in, and, you know, colonels and so forth. Or one of my classmates actually is running the the ROTC unit down in Emory riddle. And you have to realize the technology. And obviously, if you're managing people, some of these guys are managing, you know, a couple 1000 people turning on their rank and so forth. And you they need to be not only, not only educated, but, I mean, consistently trained in leadership. It's not just something because they were, yeah, you know, it just falls in because they're wearing the uniform. Yeah, there is that. There is a code of conduct that they have to have, but, but also, if they want to be great and what they do and so forth, they're consistently being educated. It's just powerful education that they are getting. So when he does retire, if he wants to go pick up, of course, a lot of more picked up by private contractors all over because of that training.
Allison Chance 23:45
It's a training that I feel like is invaluable, you know, and he advises me a lot too, because, you know, just it's always nice to have another perspective, or another set of ears to kind of bounce something off,
Tracy Hayes 23:59
right, how to handle a situation a slightly different way, might get a better result. So leading into that just leaves me kind of in my next question. Obviously, you're, you know, confide in your husband, as I think we all do in our spouses, one way or form or another. But is there someone in the real estate realm who you look up to is kind of your go to person when you get challenged?
Allison Chance 24:19
So, you know, I don't really have one. I need to develop one. I've been to
Tracy Hayes 24:25
several events other than
Allison Chance 24:28
Ryan Sirhan, you said no, but there isn't somebody that I can think of off the top of my head. I was at an event where Sarah Rocco spoke, and was really just impressed by she actually said, get a get a month or a year, a 2022, calendar, and
Tracy Hayes 24:45
she's like, booking the president. I've tried to get her on the show. I'm going to continue to nag you, Sarah, hopefully you're listening. But it
Allison Chance 24:52
was funny, she she's very well respected. She's very well respected, and just kind of where she's taken her business in a very short time. And, you know, I think she had said something, you know, schedule your entire 2022, this before it even hits like, you know, your vacations and your time off. And it's true, because in this industry, if you don't schedule time off, you will work 24/7 and it's not sustainable. And so I really admire her. And she had said in this, when she was giving this presentation, that she would absolutely, you know, sit down with anybody, but she says a lot of times, she meets the people, and then she tells them what to do, and they don't actually do it, which, you know, is that follow through, and that's really what it comes down to. But no,
Tracy Hayes 25:33
do you? Do you feel just kind of dig into that a little bit, because I've talked, I've had some coaches on, talk to people, get coaches. And have have had, or have had coaches, or even maybe looking to get a coach. And if you've reached a point where you're, I imagine you're sitting in front of Sarah, because you've reached some sort of lid. That's a John Maxwell thing. The lid you you're like, Hey, I am working 24/7 but I'm making the same amount of money, and I'm working 24/7 because I want to get to this over here, but so you go and look for that coach and then then not to do what they're asking you to do. Now you may disagree and say, let me go hire this coach. I like I like his angle. I can do that. I can understand that. But I think a lot of people as in life, not only just in real estate, so they want to do something, lose weight, whatever it is. They're told what to do. And, yeah, you know, we're so do you How bad do you want
Allison Chance 26:25
it exactly? And I think that we just, you know, we just put things on the back burner. Because it's like, I think you have to take one day at a time, and you have to look at your schedule and say, Okay, what do I have to accomplish today? And then sometimes you look up, especially with kids. I mean, even though your kids are old, a little bit older, just, you know, focusing on what matters. But I think investing in your business, I mean, it's something that we have to do. And, you know, we have to spend money to make money as trying
Tracy Hayes 26:52
to remember the number that, because you were talking about, you went and saw Sarah speak, but, you know, and I always talk about being involved at the boards and so forth. But I was trying to remember the what the percent? It was like, at least 3% I think it was the number, not mistaken, but you know of your income to invest 3% in taking a course or going to a convention or somewhere and listening to other people speak, or whatever it is, personal development. Maybe you buy 3% of your income in books. I don't know whatever it is, but to invest that back in yourself, and I see it a lot in the loan officer world, unfortunately, they, they're waiting for the company to pay for it. Yeah, yeah. They're only gonna pay for so much. They're gonna give you so much training if you and then in real estate world, you have no company to look for. They're not paying for anything. You got to go get it yourself. Yeah, it's out there, though.
Allison Chance 27:40
Yeah, exactly. And you know, a lot of our business comes from our sphere of influence, which I love, because someone referred us, and that's how we're working with them. And so it kind of takes out that element of not knowing the person and trying to have, like, not sell ourselves. But you know, it's not this cold person that we're trying to, you know, form a relationship with who, when we find out on the back end, they just wanted to get into a house, they already have another agent, you know, which is what we get with Zillow and stuff. So it just is a little bit of a warmer feeling when you actually are working with someone who, you know, has been referred to us.
Tracy Hayes 28:15
You brought Zillow. Are you do you guys buy Zillow? You do buy some leads. Okay, so what percentage you think, just ballpark of your percentage?
Allison Chance 28:23
Your Business? Very, very small. Yeah, but then just when I think, Okay, let's take our Zillow down, or let's change it, we get how that happens, closing tomorrow, right? You know, but at the end of the day, I think that the best way to build your business is being yourself and meeting people. And for me, as an extrovert, I love that. I mean, we met at the real producers event, which I'm so glad that the lunsfords back brought back the magazine. That's awesome.
Tracy Hayes 28:51
And I've been plugging her for the neck. Where the next events going? So I got some ideas. Yeah, we actually had lunch last week, but she wouldn't quite
Allison Chance 28:58
disclose it. Yeah, no, I that's their events are always awesome. But I think, you know, just meeting people, establishing relationships, I just went to an event for side, which is the backside broker, part of anchored, which we can talk a little bit about. And, you know, I met someone, and then I got a referral coming from California, you know, and so just little things like that, where we can really just connect, I
Tracy Hayes 29:25
think, you know, and I know in the loan officer well, because obviously we, you know, the great thing us is we're not, yeah, we can do purchases, but we're also doing refinances. People in refinances could be a whole plethora of things, with people doing renovations, putting a pool on whatever, or they're just getting a better rate in terms so we have a few more in the mix. But the I think it's for every you know, 100 people that you know, 10 of them are doing something with their mortgage or real estate in any court, any course of the year. So how many people? How many people are you touching? How many people are you regularly? Be reaching out to, I mean, we, I asked you the question earlier, you know, what are some of the things you took from some of the other brokerages? What are you in your call? Because they're all ladies, and I don't know, Daniel put up the picture there. They just say the blonde girl is going to show up the show. That's, that's, they're all, they're
Allison Chance 30:19
called Charlie's Angels. Before I
Tracy Hayes 30:21
was going to use that term, and had it when you look at your picture, that's exactly the thought that when my head as well. But I had Allison's angels. Allison, we'll change the aaisons Angels, but for that agent out there who is trying to build that circle of influence. Maybe they're young and they, you know, because we have a lot of we have a lot of successful ages, like 2526 years old, they're doing really well. What are what are you? What do you do? Or what do you find is the greatest return on investment, as far as that regular reach out, whether birthday card, what do you what are you guys doing? At anchor,
Allison Chance 31:00
yeah, so you mentioned 25 I mean, I'm 33 so a little bit older, but I'll tell you the secret sauce at social media, and it's people, don't I mean, sometimes I want to throw my phone right, because you're just you're over it, right? But, I mean, my sister has vacation rentals in North Carolina, and I kind of started helping her with some of the social her with some of the social media, and someone then is now renting her house because I shared it and it, and then I get a call and it's like, oh, well, we saw you sold a house to so and so, and they shared it on Instagram and so, you know, I think that's honestly why these younger agents are really knocking it out of the park, because you can be at Panera or Starbucks and did it. And social media, there's a lot of, you know, it's, it's perception, and a lot of it's not reality. But you know, if they can post a picture that they are, you know, selling a house, and they get immediate credibility with their follower. So that is one thing that I think the younger generation is doing really well at and what we're trying to do as well, and, you know, just kind of keep it interesting people. What we found is we people love seeing like model homes and inside of homes, and so just sharing that and doing some walk throughs and whatnot. And then I literally, in the back of my car, have swag. We did Christmas ornaments for all of our buyers last year. And so one of the things that and I found,
Tracy Hayes 32:25
so you're going back to everyone you've ever done business with, you're consistently touching them in one way. You know, everyone has their little creative way of doing it, yeah,
Allison Chance 32:33
and I mean, I'm, I love to give. I love to give gifts. I think it's another reason why we give back. And so I'll be driving by Trader Joe's. I'll go in, I'll get a bunch of orchids, I'll get a bunch of bouquets and flowers. I'll just drop them off if I'm in the neighborhood, you know, or I'll be driving somewhere, and I'll send a text reminder, or just check in with somebody. And I think that has really just helped my business, because genuinely, I want to do it, you know, I actually really do. Or just, you know, a $10 Starbucks gift card. We also are really big on reviews, so we have over, I think it's like 115 or 117 five star Zillow reviews. And, you know, it's definitely it shouldn't, it shouldn't make my, you know, heart flutter.
Tracy Hayes 33:17
But it's another reason to post something. It's another reason to tell reach out. Put that post you. Hey, I got a five star review from this client. Yeah, typing, but you made me just think of an analogy. And if grasp this with me, I've never used this one. Daniel, take this one here. The old school agents were like Sears and Roebuck, right? And I don't know if you remember when you're a kid getting that big catalog in the mail. I mean, that thing weighed like five pounds, right? And now they're out of business, more or less, because they stuck with the catalog instead of putting that catalog online. Why couldn't they have been Amazon? It could have easily been Amazon with all the distribution around the country, yeah, you think about that, but they stuck to that, and you have to evolve into the technology. I'm going to have Stevie Hahn here on again in a couple of weeks for a different style show. I had her on just like you, and she literally said she was putting up Instagram posts and her friends like, Oh my God, you're killing it. And she hadn't even sold her first home yet. And so was she lying on she wasn't saying she was selling them. She was just being present on the social media, exactly.
Allison Chance 34:26
And it's it is one of those things when you evolve and you accept that you have to start doing that, then you have to foster it. And so, because if you go like silent, then people think something happened to you, even though you're probably just really busy. And so that's actually one of my goals this year is to hire more support staff, and being a type, a perfectionist, it is very hard for me to relinquish responsibility to somebody else. And I do all of our social media. I do all of our marketing, essentially, and it's very, very time consuming. And so I'm really hoping that I can find someone. I would trust to do that, because it is just such a big part of our business, and it represents who we are, and it is with the whole world to see, and it's not going
Tracy Hayes 35:08
away if you're doing it right. And I'm not saying that I am doing everything right at all, but let me I'm going to share a little story. I think I struggle with Daniel last night, I got a call from a customer totally out of the blue, just a person totally out of the blue from a video I did two years ago. Was on, was like a two minute video on doing a pool escrow loan. So when you buy the house, you want to add the pool. We do it subject to that pool being added. What's the value, and lend you the money to, you know, build the pool. She had a different issue, unfortunately, but she saw my pool, she Googled pool escrow, or went on YouTube, and my video popped up, and she called me. And that's the other thing, which if you do, you're, you're doing these videos, whether it's just you educating or whatever, you can consistently be re contenting it. So it's not like you have to do it every day, come up with something new. Yeah, after you probably finish around, you can go back and start over again, yeah, you know, and repurpose it to a different to Instagram, versus YouTube, versus whatever,
Allison Chance 36:11
bring some different outfits changed. Yeah, video, yeah, the videos I even, I mean, I feel like a lot of my buyers are first time home buyers, so it's a lot of education. But you know that is where everyone is going to Google.
Tracy Hayes 36:24
You know, don't think they're not googling you. Yeah, they're going on and go so, you know, they'll, I think any social media, course, that at any level, they're telling you Google yourself and see what comes up. Yeah, because that's what your buyer, especially when you're dealing with out of town buyers, yeah, or these, I guarantee, if you're dealing with military relocating here, that spouse is on there googling you to see who they're working with.
Allison Chance 36:47
Yeah, it's funny. So in addition to being a real estate agent, I am a contributor for Jacksonville mom, which I'm not sure if you're familiar with it, but it's a, it's like, the largest parenting resource in Northeast Florida. And so, you know, I'm friends with a lot of people, and post pictures of my family. And so my husband will go to the grocery store, and people will say hi to him, and he's like, I have no idea who these people are, but because they see him on social media, your son's so cute, and it's just funny how we cannot even really know someone, but yet we know somebody, and that's something that you know. Once again, it's
Tracy Hayes 37:22
but yeah, many agents like yourself, I really only know them actually, when I was trying to find guests and getting the show going is it's picking up speakers. I'm getting better, better and better. Not that I haven't had great agents on before, but they're I'm getting more and more consistently, and more of a quicker response to come on the show, because they've seen what was going. But at one time, I was just going, who's doing the social media? Who's on social media? And I was inviting them in, because they understand the power and add this, you know, the show to their
Allison Chance 37:49
all be learning. I mean, I just mentioned I listened to Dave, he can with landmark podcast with you. And I texted Dave, and I was like, Oh my gosh, you're just an inspiration. You know, it's really cool. And we can, we can always be learning from one another. And, you know, I think sometimes this industry, like, fosters, like a competition thing, but like, really honestly, there's so much business out there, so it's nice to be supporting one another and learning from one another.
Tracy Hayes 38:13
If you're working from that, you know, if you want to compete with Zillow leads, I guess that's your that's your competitive arena. But when it comes to circle event, the people you know are far different than the people I know you. You grew up in your Florida. I'm from the northeast. We know different people now. The world is small, and they're probably only a couple steps away, or I guarantee a lot of my friends, because going to the Military College of South Carolina, I could probably rattle off names as duty stations, and your husband probably knows them, and they may interact, but they're not crossing, yeah, and it's and that's where, that's just a beautiful thing. If you're working your circles, we get a lot
Allison Chance 38:50
of business where you know someone. I mean, I actually have a closing this week. My husband and the buyer went to officer candidate school together. They haven't talked since, you know, 2010 and 11, right? But you know, you say the person's name, and if it, you know, it makes sense, and then, yeah, it's awesome. It always feels really good when you can reconnect with someone.
Tracy Hayes 39:11
So let's dig in a little bit here, from the standpoint of, let's talk about anchored, yeah, okay, what made you because you if I could, I was trying to put the date together, because I know you went to California and came back. So California, came back, so you started your own brokerage. Originally, it's been before anchored. It was called something else I interpreted your bio.
Allison Chance 39:30
Yeah, definitely. So we, we anchored, launched in September of last year. So we were, you know, a team, Allison chance team, where we were operating under another brokerage, and it has always just been a goal of mine to have my own thing, you know. And anchored
Tracy Hayes 39:47
wasn't always or when did you reach a certain level?
Allison Chance 39:51
Probably, that's a good point. So I think I don't
Tracy Hayes 39:54
know just when your confidence level reached high enough and you knew what you were doing, you know?
Allison Chance 39:59
Yeah. Yeah, and not only that, just to, you know, it's kind of like, you have your logo and your stuff and, you know, you're like, it's just, it's your baby. And honestly, that's what anchored is. And once again, you know, it's totally a God thing, but the name anchored was not available. There was a trademark on it, and it wasn't available. And I was super bummed. And side, which is the company that helped me launch anchor and our broker, um, they, you know, gave me all of the other names under the sun. You know, anything that because the anchored name is an ode to the military, that's a lot of our business. But it's also, you know, we we make little signs that closing Home is where the anchor drops. And, you know, being
Allison Chance 40:42
anchored, there's a whole circle there. Exactly, it
Allison Chance 40:45
was just, and then just developing the logo. And, I mean, I've gone crazy, like I have baby onesies for our customers, you know. And that's, that is the fun part of my job is doing all this stuff, which I need to, you know, probably hire somebody else to handle that, because I need to be doing bigger and better things. But that's what I don't ever want to lose sight of that like I want to be the one that gets to do these things you know exactly. And so it's such a struggle, though, because, you know, you can't do it all. So there why I
Tracy Hayes 41:15
know exactly what you're talking because it's something that I'm somewhat dealing, yeah, that you reach a certain level, you have the experience, you understand how to our goal, your job is to make the phone ring your whatever you're doing, whether it's massaging past clients with your gifts or so, or whatever it is that you're, you're you're the marketing and creating that phone to ring after you get the phone to ring you, there's a lot of other people that can help you out there. You don't have to carry it all the way to the goal, yeah. And it's the same thing that I deal with, and we have reached a point in our maturity in our business, you much earlier than me, because you're so much younger than I am, but, but we're our minds are constantly thinking of those creative things to make the phone ring, yeah, and then you start and as you get more experience, your success rate is higher, right? There's some because I'm sure you send out many things that didn't even work. Yeah, we all done that. But then when you start going home, that's working. That's where also, I'm getting a lot more attention on that. I'm getting a lot more attention these things are, you know, my past clients, or my circles of influence. I'm getting regular calls from them now because I've been doing whatever I've been doing for an inconsistency, just like social media is in there, and that's sounds like you're, you're, you're at that same point where you want the creativity, because you're getting the phone to ring if you're going to put your name on the sign, that is what your job is to do.
Allison Chance 42:34
Yeah. And just, you know that quality over quantity, which I think the reason we have the referral basis and network that we have from our previous customers, because, you know, honestly, we we get people who contact us and they've been working with another agent, and they don't respond, they don't communicate and so, but it, honestly, it's it makes our job even that much harder, because now we're not just starting off fresh. We're having to explain to them that we're different. And no, this isn't going to be how it's going to go. And so I almost like, I'm always like, I don't, you know. And then it's just, it's stressful because you this is a small industry. You don't want to essentially steal from other people, or however you want to call it, but there's no need to know. We just, I always tell people, you know, if you if you're having an issue, a communication issue, just talk to your agent and see if you can work through it. But you know, there are going to be times where it's just not a good fit. Or even in your business, someone has a lower rate and they're going to go with a different company or something. You know, you have to be okay with that. And I think that sometimes it ends up working out that it wouldn't have been a good fit. So it's actually better that,
Tracy Hayes 43:42
trust me, if they have a lower rate, when it's all over, you're going to wanted to pay the higher rate because the pain that you're going to go through, yeah, the time, the lack of communication, because that's all you're doing, yeah, when someone is undercutting you, it simply means they're not making as much. They may be even busier, and that means there's less time for you because they're selling it so cheap. But the reality is they don't. The average person, that person isn't working 24/7 because the person working 24/7 understands their value, because they are, they are willing to put it all out there for you. Yeah, you need to pay for that which there's a reason why you get what you pay for it. There's a reason for that phrase.
Allison Chance 44:18
Yeah, I know. And it's funny when we give back the portion of our commission a lot of times, you know, people almost don't believe us, because they're like, well, what's the catch? And there really isn't one. So it's tough because we're like, no, because in today's day and age, there usually is a catch, right? Like, well, we're going to give you this, but we're really just padding that. It's kind of like, you know, when you go somewhere and you like, I don't know, 20% off coupon or something. Well, actually, everything's just marked up 20% so you think you're getting a discount, but it's so with our with our rebate that we give it is, you know, 100%
Tracy Hayes 44:50
and that's an angle that you've chosen, because that's the life, livelihood you've chosen, you and your husband and the dedication. And that's the angle you've chosen. That's the marketing campaign that you. Gone With, because it's not only just a marketing campaign for you to get clients, but it's also something your heart is.
Allison Chance 45:06
And I think we all, you know, in the industries, we all should choose something that we can support, because I think it's so important, you know, to give back. And we can, we can put our head down and focus just on our business, but I think, I think life is so much more than that.
Tracy Hayes 45:21
Okay, so you've been in the business now, what six years, right? Six years, six years, six years. What looking back on six years? What would you have done differently real estate, focused on real estate specifically. So something you do like, oh my god, I look back, I laugh at it now, but I should never have done that.
Allison Chance 45:39
So I think it took me a really long time to develop, like, thicker skin and the ability to say no. I'm a yes person, and so I think just knowing that it's okay to say no, which is one of the things I'm really trying to instill in my team. I don't know you're talking
Tracy Hayes 45:59
like your client says, Hey, I need to go see this house in 30 minutes. You're like, boom, right out there saying, No, I've got an appointment, I've got some things. I can see you in two hours.
Allison Chance 46:07
Yes, exactly. That's exactly right, because, and then, you know, or you, you do, you clear your schedule, and then that person doesn't show up. It's like, sometimes I felt like I was giving my attention to people who I'd never even met before, and, you know, disregarding something else, because I was just so hungry to meet that person, but they really didn't tip
Tracy Hayes 46:27
to buy tip to pop clients out there. If you want the best, the best are generally going to be a little busier. Yeah, that's a good point, and you have to be willing to work with them. They want to work with you, but you got to work with them and their schedules.
Allison Chance 46:41
Yeah, and it's funny because some people will reach out and they'll say, like, Hey, if you are taking on any more buyers, we'd love to work with you. So it's like the fact that they even have that mentality. We want them. We want our customers to think that we're they're our only customer. We want them to feel that way. But the reality is, is that if you are producing you have more than one buyer at a time, so
Tracy Hayes 47:03
and so I went with something you wouldn't do, or you did or didn't do, the what is something that you've done right the first time? Or you're just, it's just, it's just something in whatever it's a marketing campaign or something that is really just, this is what we do, because this works every time
Allison Chance 47:22
I think, just, I don't know, like I one of the things I tell people is, you know, this is a sales job, but I promise you, I'm, like, the least sales salesy person ever i I feel like I've, I've established myself with trust, and just not, I'm not looking for the next sale. I'm actually, really, genuinely looking to help. And I think that that's really important, that my team exudes that as well. I just
Tracy Hayes 47:47
think your next sale is in front of you, right, right? I mean, that person is hopefully going to refer you the next buyer or seller, right?
Allison Chance 47:53
Yeah. So I think just remembering who I am, why I did what I did. And, you know, this is so silly, but I love getting, like, mail in the mail, so one of the things that I'm super old school about, that I think has been super beneficial, is to, you know, write notes, you know, thank you cards. And it's funny, one of my business I have a business manager
Tracy Hayes 48:16
tip right here. People note this down. I'm telling you. Go ahead. She's not the only one.
Allison Chance 48:20
So business, my business manager is like, hey, you know, we can get this program where it will, like, look like a handwritten note. And I'm like, That is like, My worst fear, like, I don't know that's not who I am. And so honestly, you know, that kind of keeps me back to my biggest fear is that we get too big and we lose sight of who we are, right? And that's scary to me, because I don't, I don't want to lose what what we have and what we've created, and that personal, like feel good experience. You know, the
Tracy Hayes 48:49
thing is, on the thank you cards. I know the one of the coaches I work with, they talk about sending out, send out five thank you cards a day. Now you don't have to write a dissertation on there. Just say in, in really, they've, they've sent me more or less thank you cards, because they're demonstrating what they're doing and just saying, Hey, I hope you're having a great day. You're awesome. You know, if something like that, you're touching somebody, top of mind. You obviously you throw your business card on their type of thing. But that card, however it's done, however you do it is touching someone because of the mail. Email is the worst communication style. We've all fallen back on that. I'm telling you right now, if you're trying to get people through email, it's not it's worse face to face, text messages up there, but the actually, snail mail is above email now, because people have gotten old school as one agent told me,
Allison Chance 49:44
yeah, no. I mean, I definitely agree with that. We actually sent out Christmas cards as well. And I mean, that was something I put a lot of energy into, but it was really important to me, you know, I wanted to touch our people. And I, you know, whatever it took. Sometimes you got to match. Produce those? Yeah, we did mass produce those, but, yeah, but
Tracy Hayes 50:04
I think that's an, it's important into, you know, everyone gets, who knows some I'm sure people get some. People get hundreds of Christmas cards. Yeah, but it is part of, part of the business to let you know, hey, you're on our list. We're here again, another touch Top of Mind type situation, because, I mean, you know what rips your heart out is when someone says, Oh, I didn't realize you were still doing that. Yeah, yeah, exactly. I just want to let you know in my notes, tell us about your team, Allison's angels. Want to let you know I had that in there. So let's say we've got a new agent out there who's listening to show trying to pick up some tips from you and your success. Give us can you give us three keys, three key things that you would do if you were coaching a new agent? Yeah.
Allison Chance 50:53
Well, I mean, obviously both of both Kelly and Blair obviously started as new agents. So I definitely am really big on that social media presence. You know, even if you aren't, maybe, you know, listing that home, take every opportunity that you can share from within our company, anything you know that you can and really, so I walked into a room the other day and someone's like, Oh, I haven't met you, but you're the real estate lady, right? And I'm like, This is what you want. You want people to hear your name and think real estate. They want people to think your name and think jet and your podcast, right? The other thing is, you know, take every opportunity that you can get. You know, there's a lot of things in real estate that maybe we don't want to do, like open houses, because we think that those might be a waste of our time, or, you know, door knocking or something like that. And if you're not comfortable with those things, that's one thing, but really just taking every opportunity that's given to you, because getting out and meeting people is the way that you're going to grow your business.
Tracy Hayes 51:51
Would you say whatever it is that you're going to do? What it could be door knocking, maybe some people would love to do that, whether it is open houses or it's social media, which I think everyone should just be doing, but choose it and stick with it.
Allison Chance 52:04
10x Yes, I completely agree, and I think it's a little bit harder for newer agents, but also to focus on an area that you because, I'll be honest, Jacksonville is huge if you've never been here before, and you come like Blair came here from Memphis, Tennessee, so she didn't have, you know, any really working knowledge, and the only way to learn is to get out to I mean, the builders do a really good job of having these, you know, broker lunches, and then you meet other agents. And then when you're on that side of the transaction and you're writing an offer, we actually just had one where we were we knew we met them at Jacksonville, real producers, and so we had that connection. Now there were 48 offers, and unfortunately, our VA buyer didn't get it. Imagine that, but
Tracy Hayes 52:43
that is a sin. That's a whole nother subject we've talked about on this podcast before. But go ahead, I totally agree.
Allison Chance 52:48
You know what? I mean, we had that connection, and so we weren't just kind of another agent. We had that connection because we met that person. And I think that that's something, you know, and I get it. I mean, in California, I was super pregnant, and I was like, going to all of these events. And it's really hard when you're new to see, I don't know the work now is the reward leader and that, yes, as a as a young person, as someone I I've been in those shoes. You know, it's tough to put yourself out there and all of that and so
Tracy Hayes 53:20
and people always want that, the instant gratification thing, and it's like, maybe it comes quick for you. You don't know, but you got to start making the steps. I see a lot of people, well, let's take the podcast realm. The average one is like, three or four episodes. There's many. If you go on there and pull up and see their podcast, they did one show. They say there's all these 1000s of 1000s of podcasts, which there are, but there's 1000s of 1000s of them that were actually won two shows and they gave up. So whatever their goal or that they were trying to accomplish with the podcast wasn't there for them. But also, as you're talking about in the market, in the consistency with social media, or it's consistency with your door knocking, or it's consistency with your you got to go out there and do it. And, you know, obviously, I've talked to many agents, and you're talking obviously you had your husband. You knew that income was coming in, so you had that peace of mind that you're still eating tonight. Yeah, so it makes it a little easier.
Allison Chance 54:15
And I have insurance, which, I mean, for someone who doesn't have a spouse that has, you know, insurance included in their job. It would be very tough to be an agent. So, and then i This is the fourth thing. But, you know, like you said, anyone that is, I
Tracy Hayes 54:29
thought we were on number two. We skipped how we get,
Allison Chance 54:33
well, number numbers where you always get to know your area that like that you want to farm. I mean, for us, like we do Zillow and Jax Beach and Neptune Beach, that's one of the areas. But because we have the military bases, we're in newly we're in green Cove springs. And so you need to know what's there and what's coming up too, you know, like Park group buying land in green Cove, that's kind of a big deal because, you know
Tracy Hayes 54:56
that's going to be that's the next thing to explode. Yep.
Allison Chance 55:00
Yes, I know. And it's such a cute little town, it is. I mean, it's, it's really, really precious. And then I would just say, like you said, the social media, not the social media, but Google, right? So if you're trying, and we get Zillow leads, okay, well, if the Zillow, if the Zillow buyer goes on your profile and you have one review, and you've sold zero homes, you automatically are at a disadvantage. Not everyone's doing that, but take every opportunity. I mean, send them a note with a QR code asking them to do a review. I mean, you can't make it much simpler than that. And I found, you know, my transaction coordinator, or we have, like, an automated email system that will send out requests for reviews. But just like you said, emails get buried, I feel asking for a text message through a text message has been the best way for us. They can tap it. They can do it two seconds, you know. And that's that, yeah,
Tracy Hayes 55:47
that's actually a great tip, right there. Text message the review, yeah, yeah. All right, we're gonna finish up here. What do you love so much about what
Allison Chance 55:57
you do? Oh, gosh. So we both do a lot of sight unseen, right? So the buyer never sees the home prior to closing. So sometimes they don't even see it prior to closing. They close remotely, or whatever. And so I think, for me, just the fact that someone is willing to put that much trust in us, I mean, that is just something I can't even explain, right? And so just to know that we are making a difference is really important to me. And I mean, I know all of us as agents, we've all done things to make an experience better, but I feel like for us, we want 100% satisfaction. You know, we had a buyer go through the walk through, it was fine, and then they came back, and maybe there was some contractors in there, and it was dirty. Okay, we'll get it clean for you, because we we want you to be happy. We understand that you have been in a hotel with a newborn. I had someone close on a home, and we couldn't get the the garage doors were back ordered, so they couldn't close. So they were living in a hotel with a newborn, a three year old and a 10 year old. And so just, you know, I think we love helping. We love being the boots on the ground here for the people who can't be here. And honestly, with covid, I mean, a lot of our buyers weren't here. And then, from the sell side, I think, you know, helping a seller, I've had a lot of military families who, you know, purchased a couple years ago and sold now, and they made a life changing amount of money. You know, maybe they've been driving the same car since they got out of boot camp, and now they can buy a brand new car, and just kind of see their lives transformed because that, because they took the risk and invested in real estate. Because some people don't want to do that, right? They want to. I mean, I think it's, it's a known fact that most millennials rent so just to see that, you know, people are trusting in us. You know, I get the question almost daily, should I really buy a house right now? And honestly, I mean, I think yes, I did. Last year, I bought another home my husband, I also have some rental properties, but at the end of the day, what's the alternative? You want to pay rent. You want to pay someone else's mortgage. So unfortunately, you know, it's tough for our military, because they get a set amount of money every month, and that's what they get. And you know, there's no houses to be found within that. So, you know, I think just helping people become more financially sound, and sometimes it's tough for me, because, you know, we're not financial advisors by any means. But you know, just kind of being a mentor to well, any
Tracy Hayes 58:24
of these people are going to tell you buy real estate. Exactly. Every one of them has real estate in their portfolio, whatever they do, yeah, yeah, yeah. I think one of the great testimonials, I think that you just mentioned, and it may even just come from you, I think this is a great video for you, is explaining how so many people have entrusted you and selecting the neighborhood based on what they're telling you, finding obviously the right home. And you know those those things are telling you and they're moving in, and how many have been so satisfied, not that you prefer that method, but so many people have entrusted you and then made you just, I mean, obviously, whatever you're doing, you're doing it right, and you have a great you're getting a great respect. And I'm sure those people are referring other people to you, yeah.
Allison Chance 59:08
And, you know, we sort of fine line when it comes to neighborhoods and those type things, because, you know, we there's certain things we can and can't say, right? And so that's tough, because obviously you can go and look at crime reports, and you can go and look at schools and whatnot, but not being here, so we just honestly, I usually do like a video of the of the house or FaceTime, and then we'll do one of the neighborhood as well. And, you know, just kind of say, hey, you've got a Publix about five minutes away, you know, just giving the facts, of course, but yeah, and obviously,
Tracy Hayes 59:39
give them the links to let them make their own judgment,
Allison Chance 59:43
what your version of a safe neighborhood may not be trying to you know, remind us of that too. And obviously everyone I tell this, this is another thing I tell people, buyers specifically at every. Price point, whether you're spending 200,000 or multi million, there's going to be something that you're probably not going to get in this market, right? Like, there's going to be something that you wish, okay, I wish another had another bathroom, or I wish this backyard was bigger. And so I think reminding people, because I think it's really easy to be like, well, if I had 100,000 more dollars, I would get this, right, you know? And then, yeah, but the reality is, is that there's probably always going to be something on your list that
Tracy Hayes 1:00:28
just buyers remorse every day. All right, let's wrap up. We're gonna go into our Two Minute Warning questions. I mean, this has just been a great conversation. We've gone an hour here already. Now I was actually looking at 40 minutes. We're gonna wrap it up. But we just really great stuff Allison, and I think anyone listening, you know, hopefully there's someone out there who we want to inspire and seeing what you what you're doing, and that you know, what you've done is, you know, you didn't just climb Mount Everest and took you 33 years to be able to do that. You've you've done it with just applying and listening and learning, and even with the challenges of moving across country and relocating eight times in 10 years. Is it more important who you know or what you know, who you know? How is that? How have you applied that? What would you
Allison Chance 1:01:18
I mean, I feel like, I mean, I talk to people almost daily, and they're in a position. They got the job because they knew someone or, I mean, think about it, how many people come to us for referrals of a painter or a cleaner and so, or your church? Yeah, I mean, and it's honestly, I mean, your link to business is really through realtors and so, I mean, that's relationships. That's our business. And so I think you can be super smart, you can read all the books, you can have all the degrees, but that really means nothing if you can't share it. And you know, of course, people use it to their advantage in a way that probably isn't always the best, but I do think that it's just the day and age that we live in, right? What's on
Tracy Hayes 1:02:02
your travel bucket list? Not that you haven't been a bunch of places.
Allison Chance 1:02:06
Sometimes I share this as my interesting fact, I've been to every continent except Antarctica. So I grew up in a family where we didn't get Christmas presents. We got to travel. Oh, cool. So like, you know, one Christmas we're spending it in Africa on a safari and then Great Wall of China. So that's one thing I really love. And my husband didn't really travel a lot growing up, so I would love to go back on a Disney cruise. So it's tough to get my husband back on a ship I'm not making.
Tracy Hayes 1:02:31
I'm not chalking it off as a bucket list thing, though. Yeah,
Allison Chance 1:02:36
probably Thailand. I'd love to go to Chiang Mai and ride elephants. Okay? I probably will get a lot of negative feedback on since it's kind of not fair to the animals. But you know, who
Tracy Hayes 1:02:47
do you think would be a great guest on the show here, we're take out Sarah, because I'm already trying to get a hold her.
Allison Chance 1:02:52
Yeah, let's see it doesn't have
Tracy Hayes 1:02:55
to be a real estate agent. Could be just someone in our industry, because I'm obviously, you know, home inspectors.
Allison Chance 1:03:00
Yeah, I was gonna say, like, we work with Ryan Tebow at the First Coast building inspections and house scan. I think Kurt is really awesome. I met him. Stephanie, his wife was actually, she's also in real estate. Stephanie tufts, I met her because she was a babysitter. And who, you know, right? She was a babysitter of mine way back in the day while she was going to UNF and then she got her real estate license. And, you know, her parents started Keller Williams.
Tracy Hayes 1:03:26
Yeah, the tufts name popped up. I was now, and
Allison Chance 1:03:29
now I think he is a professor at UF in the real estate school. So once again, it's just like crazy. So when I moved back to Jacksonville, I started working with Kurt for home inspections. And, you know, like anything, we like to have options for our buyers, so we give them options and whatnot. But, you know, Kurt's really built a really huge, kind of, like a landmark, you know, he's really built this crazy, right? Yeah, this crazy, huge company. So I think a home inspector could really be good. And especially since you guys have the relationship with Dream finders, you know, being a preferred lender, or the lender for them, is talking a little bit about new construction, and, you know, maybe waiting to that 11 month mark to do a home inspection, because a lot of people spend all this money on the upfront inspection. But I'm like, you won't, I
Tracy Hayes 1:04:12
openly can't endorse that, but I do don't understand.
Allison Chance 1:04:17
Yeah, no, but, you know, just like that is a good question. I think it's great to have other people on that are not just real estate professionals that really support our business. Yes, insurance rates went up. We use Chris with Brightway, he would be a great one. Yeah, how important
Tracy Hayes 1:04:30
is the important things? A lot of people don't understand how important. The roof has a huge factor in Florida, that's
Allison Chance 1:04:36
the first thing I look at. I mean, honestly, the roof, the WDO for my VA buyers, and then water heaters too. Yeah, if a water heater is over 10 years old and it's inside the house, it's an automatic and the Challenger panels, the challenger electrical panels, that's like a $1,500 fish. So it's like, you go into this, and then you already know that a seller says, no repairs. And you're like, but I already know this is going to be, you know. I feel like I should become a WDO inspector, because that's really the first thing I look at, because no seller wants to make any repairs. When I get there, I'm like, is there any WDO because then I know it's a dead end. I just had one cancel last night because of WTO.
Tracy Hayes 1:05:14
It's been a pleasure. I'm so glad you came on the show, and I think it's been informative for everyone, and way beyond my normal time. But that's okay, probably the longest show I've gone so far, but it's been, it's been great. I think you are definitely, like I said, someone, there's someone listening on there that hopefully is going to be inspired by you, hopefully get a phone call. So what's, what's the best way to contact you, whether it's a seller or just another agent, maybe wants to talk about your team.
Allison Chance 1:05:39
So our website is anchored re group. So like anchored Real Estate Group, but just re and then group, and then we're on Instagram, we're on Facebook, and then Zillow, if you just Google Allison chant Zillow, you'll get our profile with our team information, and then, yeah, any emails that come through will come to me and I,
Tracy Hayes 1:05:57
and all her social media links and so forth will be in the show notes. So please like and share the episode. It's been a great one, one for those podcast listeners out there. Appreciate it. Allison, thanks again. Thank you so much. This
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Allison Chance
Founder/ Realtor
Born and raised in a small town in Central Florida, Allison Chance had the rare experience of living in the same home her entire life — that is, until she became a military spouse and experienced the excitement and uncertainty of relocating eight times in 10 years.
Allison has practiced in Florida and California, and she specializes in helping first- and second-time homebuyers, military families, investors, and luxury-seekers find just what they’re looking for in a new home. As a Military Relocation Professional and a Navy wife, she loves to serve others, and her commitment to giving back to the military has been highlighted in features on Fox Business and several local news channels. One of only a handful of recipients of the California Association of Realtors®’ Rising Star Award in 2018, Allison’s genuine enthusiasm for her clients’ goals creates unforgettable buying and selling experiences.
Before entering the real estate industry, Allison earned her bachelor’s degree in recreation, parks, and tourism from the University of Florida. She then went on to work as an event coordinator and catering sales manager. Allison thrived most when she was helping others and soon recognized there was no better way to serve than by expertly guiding people through their most significant financial investments in real estate.
Allison is highly involved in the local community, and her dedication overflows for those who serve alongside her. She also reinvests a portion of her commission in organizations that support teachers, military, law enforcement, medical pro… Read More