Brandi Jo Condon: Leading with Discipline, Purpose & Heart

Brandi Jo Condon: Leading with Discipline, Purpose & Heart
Now with REAL Broker – Florida Coastal Team
Episode 222 | Real Estate Excellence Podcast
Welcome back to the Real Estate Excellence Podcast, where the best in the business share their stories, systems, and strategies. In Episode 222, host Tracy Hayes sits down with Brandi Jo Condon, a U.S. Marine veteran and powerhouse real estate leader now charting a bold new course with REAL Broker on the Florida Coastal Team.
Brandi Jo’s journey is one of resilience, transformation, and laser-focused leadership—drawing from her military roots and redefining what it means to support agents in today’s fast-moving market.
From the Marines to Mentorship: Discipline Meets Vision
Brandi Jo entered the real estate world after serving with distinction in the United States Marine Corps, where she honed leadership skills that now form the backbone of her agent coaching and team development. Her transition to real estate wasn’t just about finding a career—it was about reclaiming professional identity, balancing motherhood, and finding purpose in building others up.
“I was so ready to not live in sweatpants and not brush my teeth. I needed to find my professional identity again.” — Brandi Jo Condon
Structured Success: Systems, Standards & Support
Whether it’s onboarding new agents or empowering experienced professionals, Brandi Jo brings a systems-first approach that mirrors her military background. She believes in creating environments where agents are guided, not just managed—offering hands-on mentorship, role-play training, and accountability.
Her leadership philosophy? Structure breeds confidence—and confidence drives closings.
Empowering Agents in a Shifting Market
As the real estate landscape evolves, Brandi Jo has proven herself a strategic thinker and adaptable leader. From market corrections to buyer-broker agreement rollouts, she doesn’t shy away from hard conversations—instead, she equips agents with the scripts, tools, and mindset they need to lead with value and secure client trust.
“Having the confidence to say, ‘I need a commitment from you’—that’s not easy. But we’re teaching agents to lean into those conversations with strength and clarity.” — Brandi Jo Condon
A New Chapter with REAL Broker
Now aligned with the Florida Coastal Team at REAL Broker, Brandi Jo is focused on attracting high-performing agents who are serious about growth. Her move signals a new phase—one focused on mentorship, innovation, and building a values-driven agent network across Northeast Florida.
She’s not just recruiting. She’s building leaders.
More Than Just Business: Real Estate Is Personal
Brandi Jo understands that real estate isn’t just about transactions—it’s emotional, it’s human, and it demands presence. She champions relationship-first strategies, supporting agents in creating lasting client connections that drive long-term business.
“A client is so much more likely to become your friend than a friend is to be a client.” — Brandi Jo Condon
🔗 Listen to the Full Episode:
🎧 Episode 222 – Brandi Jo Condon
📺 Watch on YouTube: https://youtu.be/your-youtube-link-here (Add correct YT link)
🔗 Connect with Brandi Jo:
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