July 26, 2025

Gogo Bethke: The Queen of Social Media & Real Estate Innovation

Welcome back to the Real Estate Excellence Podcast, where we spotlight the trailblazers transforming the real estate world. In Episode 224, host Tracy Hayes sits down with the one and only Gogo Bethke — top-producing real estate agent, serial entrepreneur, and a dominating force on social media.

From Transylvania, Romania to dominating U.S. real estate, Gogo has built an empire rooted in branding, agent attraction, and passive income. If you're a real estate professional looking to scale your business through content creation, systems, and strategy — this episode is pure gold.

🎙️ Watch the full interview on YouTube: https://youtu.be/6WTwj7UCRVc
🎧 Listen to the podcast: www.tracyhayespodcast.com/224

From Romania to Real Estate Mogul

Gogo’s journey began in Csíkszereda, Romania. In 2003, she moved to the U.S. with just a few dollars, working a series of jobs before entering real estate in 2011. With no sphere of influence and zero experience, she knew she had to find her edge — and she did.

“I didn’t have family, I didn’t have friends. I thought, ‘Strangers will buy houses from me.’ And where are the strangers? Everyone is on Facebook.” – Gogo Bethke

The Social Media Empire of #TeamGogo

Gogo leaned into Facebook and Instagram long before it was the norm. Today, her team #TeamGogo boasts over 1,500 agents and did $2.1B in sales in 2023. She's also the founder of Gogo's Bootcamp, a 3x ClickFunnels 2 Comma Club Award winner, and host of the Gogopreneur Podcast & TV Show, with over 36M Roku views.

Her strategy? Consistency, authenticity, and leveraging social media to create a scalable real estate brand.

Passive Income and Business Freedom

Gogo breaks down her business model — built not just on transactions, but systems that drive residual income. Her formula includes:

Delegating low-dollar tasks to virtual assistants
Creating digital products like eBooks and trainings
Generating referral income through agent attraction
Monetizing coaching programs like GoGetEm Community

“If commission is your only source of income, you’re in trouble.” – Gogo Bethke

Real Talk for Realtors

Gogo’s message is simple: if you want a business that survives and scales, you must know your hourly rate, delegate, and stop trading time for money.

“I haven’t sold a house in over 3 years. I make more money referring leads than doing the deals myself.” – Gogo Bethke

She also shares tips for hiring virtual assistants, building out SOPs, and her favorite resources — including wecloneyou.com/gogo and gogobethke.com.

Empowering Agents Through Education

Whether it’s her GoGetEm Community, her live trainings, or her speaking role at eXpCon, Gogo is passionate about helping agents create freedom, income, and impact. She’s proof that with the right branding and mindset, anything is possible.

🔗 Important Links

📺 Watch Episode 224 on YouTube: https://youtu.be/6WTwj7UCRVc
🎧 Listen on the podcast: www.tracyhayespodcast.com/224
🌐 Explore more tools at: www.usedeli.com

👑 Follow Gogo Bethke
Instagram: @gogosrealestate
Facebook: facebook.com/Gogosrealestate
YouTube: youtube.com/c/GogoBethke
LinkedIn: linkedin.com/in/gogobethke
Website: gogobethke.com
Podcast: gogopreneur.com

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