Sarah Rothstein: Relationship-Driven Real Estate in Fleming Island and Beyond
Sarah Rothstein: Relationship-Driven Real Estate in Fleming Island and Beyond
Real Estate Excellence is the go-to platform for discovering the top agents driving success in Northeast Florida. Episode 115 spotlights Sarah Rothstein of Berkshire Hathaway HomeServices Florida Network Realty—a standout agent blending work ethic, community presence, and relationship-first strategy to thrive in Fleming Island, Clay County, and the greater Jacksonville area.
This article uses insights from the full episode transcript at tracyhayespodcast.com/115.
From Math Major to Market Maker
Sarah's journey into real estate wasn't mapped out—it was earned. With a degree in mathematics from Georgia Southern and a background in pharmaceutical sales, Sarah arrived in Fleming Island looking for more than just a paycheck. She found a calling.
"I didn't have a big sphere here... so I started with door knocking and open houses. That first listing came from just meeting people in my neighborhood," Sarah recalls.
Joining Berkshire Hathaway in 2016, Sarah was drawn by its robust training and values-driven culture. Guided by mentor Kim Knapp and broker Linda Benson, she took a serious, career-minded approach from day one—balancing a full-time sales job, a newborn, and real estate classes at night.
What Sets Sarah Apart
Sarah's reputation is built on consistency, coachability, and a relentless focus on people. She integrates past cold-calling skills into her business, connecting with neighbors face-to-face, building CRM systems, and maintaining long-term client relationships.
"You can’t imagine the hours, the commitment it takes. But when you love it, it doesn’t feel like work," she said. "You have to show up every day, even when no one’s calling."
Sarah doesn’t just rely on referrals—she actively creates opportunities through neighborhood events, social media engagement, and being visible in the community. It’s a strategy grounded in trust and consistency.
Deep Local Expertise
Sarah represents the heart of Clay County real estate. Based in Fleming Island, she understands the appeal: top-rated schools, suburban value, and quick commutes to Jacksonville. Her market knowledge extends across Northeast Florida, from Nocatee to St. Augustine and the Beaches.
"This is where I live. Why wouldn’t I sell here?"
Sarah frequently taps into Berkshire Hathaway’s national network, learning from agents in other states and adapting fresh strategies to fit her market. She attends local and national conferences, always focused on sharpening her craft.
Real Stories, Real Growth
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The First Listing: Sarah got her first deal by walking her son in a stroller and handing out flyers. One neighbor said yes—and they’re still friends today.
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Open House Mastery: Her first 20 transactions came from open houses and door knocking, a testament to her grind.
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Reputation on Repeat: From community involvement to social media visibility, Sarah builds relationships that drive referrals and repeat business.
Northeast Florida Real Estate FAQs
What makes Fleming Island and Clay County great for buyers?
Top-rated schools, affordable homes, and infrastructure like the First Coast Expressway make Clay County a smart investment.
Is Northeast Florida a relocation hotspot?
Yes—especially for military families and buyers from the Northeast, Midwest, and West Coast. Sarah serves many new-to-Florida clients seeking lifestyle and value.
Why is community involvement important for agents?
"You're not just selling houses—you're building trust. Being seen, showing up—that’s everything."
Do open houses still work?
Sarah says yes: "Most of my early business came from them. It’s all about connecting in person."
Work With Sarah Rothstein
If you're buying or selling in Clay County, Fleming Island, or anywhere in Northeast Florida, Sarah Rothstein is a trusted, relationship-first agent who gets results. Connect with her today:
Full episode: tracyhayespodcast.com/115
Watch on YouTube: Real Estate Excellence
Explore More Agents:
TopJacksonvilleAgents.com
TopStAugustineAgents.com
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