Shelby Florenz: The Concierge Agent

Shelby Florenz, originally from Bozeman, Montana moved to Florida in 2012. Shelby never thought she could love any place more than she did Bozeman until she found Northeast Florida and realized 90 degrees in January beats minus 10 degrees every time! Shelby graduated college from UNLV in 2012 with a degree in Sports Management and a minor in Civic Engagement and Leadership. After graduating Shelby saved up her money to live out her dream of moving to Arusha Tanzania to teach and volunteer in an orphanage called Living Water Children Centre. Before leaving Africa, Shelby started the interview process to apply for her college degree working in the NFL. An opportunity to work for the Tampa Bay Buccaneers is what brought her to Florida and after a year with the Buccaneers Shelby made a small hop to St. Petersburg to work in the Community Relations department for the Tampa Bay Rays. Her time with the Rays organization allowed her to meet the then Head Coach of the Jaguars and a job opportunity with his family brought her to Jacksonville. Little did she know when moving to Ponte Vedra she would soon meet her husband and make Jacksonville her forever home. Shelby has fallen in love with Jacksonville for so many reasons, the weather, and the real estate but above all, she has fallen in love with the people. Shelby focuses on all types of properties, but she especially loves working with clients moving from out of state. Shelby loves showing them what makes Jacksonville, HOME. In 2021 Shelby was listed as the top 50 realtors in Jacksonville selling over $25 million dollars in real estate.

[00:00 - 11:34] Opening Segment

• Introducing Shelby to the show
• Shelby has degrees in sports management and civic engagement from UNLV
• Montana state champion in golf
• Transitioning from being an intern to a full-time employee with the Jacksonville Jaguars

[11:35 - 30:26] Transitioning Into Real Estate

• Being a new player in the real estate space
• Starting with small deals and then gradually increasing workload and ambition
• Shelby credits the training and support he received from agents at Compass for helping her to achieve success in real estate

[30:27 - 45:56] Expanding Businesses and How to Succeed in Real Estate 

• Helping clients buy and sell homes in Jacksonville.
• Learning from Shelby’s mentor within Compass Real Estate
• Those that have reached a high level in their profession typically have a lot of trust and honesty built up between them and their clients
• The key to maintaining this level of trust and relationship is being consistent and providing quality service
• One way to provide quality service is by offering concierge services, such as reserving tickets, making restaurant reservations, or providing other recommendations
• Being aware of the little things that can make a client feel special goes a long way in keeping them loyal and excited to work with you

[45:56 - 59:56] Closing Segment

• The importance of being well-educated in the business for agents
• The importance of agents having a good relationship with their clients
• See the links below to connect with Shelby

Quote/s:

"Everything always works out. Even if it's terrible, (looking at) the big picture. It's all gonna work out kind of how it should." - Shelby Florenz

Connect with Shelby through Facebook, or visit www.shelbyflorenz.com.

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