🎙️ EPISODE 268 – Sarah Olson: Building a Legacy in Real Estate Through Mentorship, Systems, and Strategy

Welcome back to the Real Estate Excellence Podcast with host Tracy Hayes! In this episode, we sit down with Sarah Olson, a top-producing real estate broker, educator, mentor, and the powerhouse leader of the First Coast Collective Team at RE/MAX Unlimited in Nocatee, Florida.

With over two decades in the business, Sarah shares how she built a career rooted in service, systems, and success through mentorship. From her early years as a tax accountant to launching her own brokerage and eventually forming one of the most trusted teams in Northeast Florida, Sarah drops gem after gem for anyone serious about elevating their real estate game.

Whether you're a new agent trying to find your rhythm, a seasoned professional looking to break through production ceilings, or simply exploring Nocatee real estate, this episode will reshape the way you think about building a lasting real estate business.

🔑 What You'll Learn in This Episode:

Why most agents burn out — and how to avoid it

The power of mentorship and coaching that actually works

How Sarah leverages AI tools and data tracking to coach smarter

The truth about choosing the right brokerage

Why Sarah believes in running your business like a business

What every agent should outsource — and when

Behind-the-scenes insight into her lead tracker and referral systems

Lessons from launching a green-focused brokerage in 2008

Why she says, “I’ve never sold a house. I service my clients.”

📍Sarah Olson’s Resources:
🌐 Website: firstcoastcollective.com
📲 Instagram: @reagentsuccessacademy
📘 Facebook: Real Estate Agent Success Academy
💼 LinkedIn: Sarah Olivia Olson

🎧 Full audio podcast: www.tracyhayespodcast.com/268

🌟 Find Jacksonville & St. Augustine's Top Realtors:
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https://topstaugustineagents.com
https://bestrealtorsjacksonville.com
https://bestrealtorsstaugustine.com

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#SarahOlson #RealEstateExcellence #TopJacksonvilleAgents #NocateeRealtor #BestRealtorsJacksonville #MentorshipMatters #RealEstateEducation #REMAXUnlimited #FirstCoastCollective #RealEstateSystems #RealEstatePodcast #TracyHayesPodcast #WomenInRealEstate #BrokerLeadership #FloridaRealtor #ScalingSmart #ReferralMarketing #AIInRealEstate