Most Real Estate Websites Miss THIS Critical Element
It’s not about you—it’s about your audience. 💡
Jim Cronin, founder of ReadTomato.com
and one of the most respected voices in real estate website strategy, explains why your site needs to reflect a clear brand goal—not your hobbies, awards, or favorite headshots. And your entire team should be aligned with that mission.
➡️ Your website should answer:
Why do you do what you do?
How do you serve your ideal client better than the next agent?
🎥 Watch the full episode: https://youtu.be/ajrz4VMgZ3U
📲 Follow Jim for more insights:
IG: @retomato
LinkedIn: Jim Cronin
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