The Power of Partnership: How Pledger & Polanco Built a Trusted Real Estate Team in Northeast Florida

The Power of Partnership: How Pledger & Polanco Built a Trusted Real Estate Team in Northeast Florida

Northeast Florida home buyers and sellers want more than just service. They want professionals who understand their lifestyle, value their time, and treat real estate like a business. The Pledger & Polanco Team delivers exactly that. Based in Jacksonville and serving St. Augustine, Nocatee, and the Beaches, this team is built on discipline, integrity, and smart execution.

This article uses insights from the full episode transcript at tracyhayespodcast.com/79.

Erica Pledger & Jordan Polanco: Veterans of Service, Now Serving Families

Erica Pledger and Jordan Polanco aren't just real estate agents—they're community-minded professionals with complementary strengths. Erica is a Navy veteran and former PR leader; Jordan is a former chief engineer with nearly a decade of military service. Today, they run a seamless buyer-seller system through their team at Herron Real Estate.

"We have the same values. We see things big-picture. We work tirelessly for our customers," Erica says. Jordan agrees: "We meet every week, and we each know every transaction—so when one of us has to jump in, it's seamless."

Erica handles sellers. Jordan handles buyers. And both believe in systems, mentorship, and staying top of mind with their past clients.

"Plug and Play" Success Through Systems & Structure

"When you're new, you don't even know what you need," Erica shared. "Having templates, having a plan—it let us focus on what matters: client relationships."

Jordan's military background made the structure even more important. "You leave the Navy, and suddenly no one's telling you what to do. Real estate needs structure, and we had that from day one."

Real Local Experts: Jacksonville, St. Augustine, Nocatee, and Beyond

The Pledger & Polanco Team is embedded in the community. They support first responders, teachers, and military families. Their insight into neighborhoods like Nocatee and St. Johns County gives buyers and sellers a serious edge.

Erica brings seller staging expertise to the table. Jordan is known for walking buyers through the entire process, from pre-approval to closing. Their results? Efficient, informed transactions that serve families across Jacksonville and Northeast Florida.

Client Service in Action: Real Moments from the Field

• Jordan met a relocating military family with zero knowledge of Jacksonville. He broke down the neighborhoods, schools, and lifestyle options—and won their trust for life.

• Erica recalls a seller clinging to their home's dated features. "It took confidence to guide them toward changes, but that prep brought multiple offers."

• A joint client was buying and selling locally. Erica prepped and sold the listing, while Jordan managed the purchase—and both agents were fully briefed on every detail.

FAQs: Real Estate in Northeast Florida

Q: What makes Northeast Florida attractive for relocation?
A: St. Johns County schools, military-friendly VA loan access, and lifestyle-rich communities like Nocatee and Ponte Vedra.

Q: Are buyer and seller markets different across the region?
A: Absolutely. Coastal areas like the Beaches and St. Augustine often see more competitive conditions. Local agent insight matters.

Q: What do first-time buyers need to succeed here?
A: Strong pre-approvals, education on CDDs/HOAs, and a patient, knowledgeable agent like Jordan.

Q: Does staging really help sell a home?
A: Yes. Erica’s staging background often translates to faster sales and higher offers.

Your Next Move Starts with a Team You Can Trust

If you're buying or selling in Northeast Florida, connect with a team that knows the market and puts your needs first.

Connect with Pledger & Polanco:
Instagram: https://www.instagram.com/pledgerandpolancoteam/
Facebook: https://www.facebook.com/pledgerandpolancoteam
LinkedIn (Jordan): https://www.linkedin.com/in/yordan-polanco-736565165/
Episode link: tracyhayespodcast.com/79
YouTube: https://www.youtube.com/@RealEstateExcellence
Internal REE episode: https://www.tracyhayespodcast.com/268 (Sarah Olson)
Top Agents: https://topjacksonvilleagents.com | https://topstaugustineagents.com

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