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Videos

Oct. 27, 2026

The 11 at Congaree & Penn: Jacksonville’s 10-Acre Farm Claims: John Hillman Ep 347

What if the secret to success in luxury real estate isn't selling more homes, but creating a lifestyle buyers never knew they wanted? In this episode of the Real Estate Excellence Podcast, Tracy Hayes sits down with John Hillman. John Hillman is a luxury real estate developer, entrepreneur, and cofounder…

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Oct. 27, 2026

Florida Property Rights: What Realtors Watch in Tallahassee #shorts

Land use. Water quality. Sewer. Insurance. Here's what Florida Realtors is watching next. 🎙️ Full Episode 346: tracyhayespodcast.com/346 Tracy Hayes asks Cyndee Haydon, Treasurer of Florida Realtors, what else is on the radar for the coming year. Florida Realtors runs committees they call think tanks covering land use, water quality,…

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Oct. 26, 2026

Your Instagram Reels Are Gone in 24 Hours #shorts

She finds it funny how much agents spend on content that disappears. 🎙️ Full Episode 341: tracyhayespodcast.com/341 Kati Spaniak says some of it is genuinely great work. It is also gone in a day. "There's a difference between marketing yourself and marketing the homes you're listing." And she teaches sellers…

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Oct. 26, 2026

Florida Amendment 3: Who Approves How Property Tax Money Is Spent? #shorts

Your property tax money flows to local government automatically. Who signs off on how it's spent? 🎙️ Full Episode 346: tracyhayespodcast.com/346 Tracy Hayes asks where Florida's money comes from besides property tax. Cyndee Haydon, Treasurer of Florida Realtors, says today property tax revenue flows to local governments automatically, without much…

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Oct. 25, 2026

Amendment 3: Has Your Income Kept Up With Your Property Taxes? #shorts

Look up how much your county's property taxes rose in the last 10 years. Now compare your paycheck. 🎙️ Full Episode 346: tracyhayespodcast.com/346 Cyndee Haydon, Treasurer of Florida Realtors, calls Amendment 3 a one-shot opportunity, probably once in her lifetime. If it passes, state and local governments will have to…

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Oct. 24, 2026

Why This Jacksonville Realtor Calls Real Estate a Puzzle #shorts

22+ years in Jacksonville real estate. Her answer still sounds like day one. 🎙️ Full Episode 345: tracyhayespodcast.com/345 Tracy Hayes asks the closing question: why do you love real estate? Tiara Bolton knows it sounds cliche. She loves helping people. And she loves puzzles. Every new opportunity is a chance…

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Oct. 24, 2026

Florida Amendment 3: Are We Renting Our Homes From the Government? #shorts

Buy a TV, pay the sales tax once, and it's yours. Why does your house work differently? 🎙️ Full Episode 346: tracyhayespodcast.com/346 The early push in Florida was to do away with property taxes altogether. The conversation revisits the TV comparison Governor DeSantis made, as recalled on the show: you…

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Oct. 23, 2026

How an Agent Can Be in Two Places at Once #shorts

Showing the house and chasing down documents at the same time. Here is how. 🎙️ Full Episode 344: tracyhayespodcast.com/344 Tracy Hayes points out that a transaction coordinator is often one of the first people to know when a problem hits a deal, sometimes before the agent does. Travis Moore agrees.…

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Oct. 23, 2026

Florida Amendment 3: What Happens When Government Gets a Windfall #shorts

Get a windfall and you spend it. Is government any different? 🎙️ Full Episode 346: tracyhayespodcast.com/346 Cyndee Haydon, Treasurer of Florida Realtors, puts on her business owner hat. When extra money came in during COVID, she tried more tech tools and more travel. Essential? No. But the money was there.…

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Oct. 22, 2026

3 Years Later, Buyers Blame the Agent for This #shorts

"Niki didn't tell us about that." The line every agent should fear. 🎙️ Full Episode 343: tracyhayespodcast.com/343 Niki Sparks ties due diligence to long-term success in this business. A buyer can be in the house three or four years before a problem surfaces, and the agent lands on the short…

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Oct. 22, 2026

Florida Amendment 3: Tax Cut or Tax Shift? #shorts

"This is a tax shift, not a tax cut." Here's the response. 🎙️ Full Episode 346: tracyhayespodcast.com/346 Tracy Hayes puts the opposition's most common line in front of Cyndee Haydon, Treasurer of Florida Realtors. Her answer: every homesteaded property benefits from the added savings. Voters elect their local governments and…

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Oct. 21, 2026

Buyer's Agent vs Listing Agent: Stop Fighting, Start Closing #shorts

You have a buyer. She has a seller. Why is this a fight? 🎙️ Full Episode 345: tracyhayespodcast.com/345 Tracy Hayes asks how important it is for a new agent to be a collaborator with the agent on the other side of the deal. Tiara Bolton doesn't hesitate. "I think collaboration…

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Oct. 21, 2026

Florida Amendment 3: Property TAX Cut or TAX Shift? Who Benefits?: Cyndee Haydon Ep 346

Florida’s Amendment 3 could reshape property taxes, but what does it mean for homeowners, renters, and future buyers? In this episode of the Real Estate Excellence Podcast, Tracy Hayes sits down with Cyndee Haydon, Broker Associate with Future Home Realty and Treasurer of Florida Realtors, to discuss the proposal ahead…

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Oct. 20, 2026

Is a Rental Property Still Worth It With High Rates? #shorts

Breaking even on a rental used to sound like failure. Not anymore. 🎙️ Full Episode 345: tracyhayespodcast.com/345 Tracy Hayes says that with rates where they are, buying an investment property and breaking even on the rent is actually a good thing, if you plan to hold for a while. Tiara…

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Oct. 19, 2026

Hiring a Transaction Coordinator? Ask These 2 Questions #shorts

Most agents don't know everything a TC actually does. So they don't know what to ask. 🎙️ Full Episode 344: tracyhayespodcast.com/344 Tracy Hayes asks Travis Moore what an agent should ask before hiring a transaction coordinator. Question 1: "What are you going to take off my plate?" Then ask for…

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Oct. 18, 2026

Is There a Cell Tower Near the House You're Buying? #shorts

One buyer's must-have: nowhere near a cell tower. So she went looking. 🎙️ Full Episode 343: tracyhayespodcast.com/343 Niki Sparks: "You want your name to be a billboard on that house." Put a client in a bad situation and that billboard works against you. So she treats every client's purchase like…

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Oct. 18, 2026

Jacksonville vs Ponte Vedra vs St Augustine: Where Should You Buy? Ep 345 Tiara Bolton

What does it take to survive a housing crash, navigate difficult clients, and build a real estate career that lasts? In this episode of the Real Estate Excellence Podcast, Tracy Hayes sits down with Tiara Bolton. Tiara Bolton is a Jacksonville native, Realtor with Momentum Realty, and seasoned real estate…

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Oct. 17, 2026

Rural Agents: Your Competition Uses iPhone Photos #shorts

Her hardest referrals to fill are the easiest markets to win. 🎙️ Full Episode 341: tracyhayespodcast.com/341 Kati Spaniak tells Tracy Hayes the referrals she struggles most to place are rural. So if you are a rural agent, you assume she will never have one for you. It is the opposite.…

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Oct. 16, 2026

AI Can't Replace This Part of Real Estate #shorts

Automate the emails. Never automate the human. 🎙️ Full Episode 344: tracyhayespodcast.com/344 Tracy Hayes asks Travis Moore how AI has changed his business and where it helps from here. Travis calls it an incredible tool, and the systems his team runs on are already building it in. They automate anything…

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Oct. 15, 2026

New Realtors: 3 Money Rules Before Your First Deal #shorts

Nobody is withholding your taxes anymore. 🎙️ Full Episode 343: tracyhayespodcast.com/343 Tracy Hayes asks what she tells new agents about the business owner mindset. Niki Sparks gives the list. 1. Open a business bank account. Never mix personal money with business money. 2. From your first deal, set aside money…

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Oct. 14, 2026

Take Care of People and Everything Takes Care of You #shorts

She built an entire business on this one sentence. 🎙️ Full Episode 340: tracyhayespodcast.com/340 Tracy Hayes does the math out loud on a client Bailey Martin is educating right now: assuming this relationship holds for two years, they're probably going to refer her one or two people in that window.…

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Oct. 13, 2026

The Referral Fee Your Agent Never Told You About #shorts

The referral fee is disclosed before you ever ask for the referral. 🎙️ Full Episode 341: tracyhayespodcast.com/341 Kati Spaniak tells her viewers straight out that she gets paid on the referral, and they sign it before she ever sends them an agent. That is the whole reason for the name.…

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Oct. 12, 2026

You're the Pilot of Every Real Estate Deal #shorts

Everyone in the transaction is on your plane. Your job is landing it at a happy closing. 🎙️ Full Episode 344: tracyhayespodcast.com/344 Before real estate, Travis Moore worked at resorts and hotels, including the Casa Monica in St. Augustine. One lesson stuck with him: "You're not here to do a…

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Oct. 11, 2026

She Refused to Make a Single Cold Call #shorts

Her condition for joining the brokerage: zero cold calls. 🎙️ Full Episode 343: tracyhayespodcast.com/343 Tracy Hayes points out that the way one agent pulls business from their sphere looks nothing like how the agent at the next desk does it. Niki Sparks drew her line on day one. When she…

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