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Jonathan Lickstein

Jonathan Lickstein Profile Photo

Chief Operating Officer

Jonathan Lickstein is the Chief Operating Officer at LoKation Real Estate. He is dedicated to supporting fellow Realtors by sharing his extensive knowledge in emerging technologies and social media strategies essential for today’s AI-driven marketplace.
Jonathan has played a key role in expanding LoKation Real Estate from a small team to more than 5,000 agents, earning recognition from HousingWire, Real Trends and RISMedia as the 11th largest independent brokerage in the U.S.
Currently, Jonathan focuses on giving back to the real estate community as the 2025 President of the Broward, Palm Beaches, and St. Lucie Realtor® Association. He also contributes on the Board of Directors with Florida Realtors® and the National Association of Realtors®.

What Makes a Broker Great? Jonathan Lickstein on Building Real Brokerage Culture
301
Dec. 26, 2025

What Makes a Broker Great? Jonathan Lickstein on Building Real Brokerage Culture

EP. 301 – Jonathan Lickstein: What Makes a Great Broker in 2025Jonathan Lickstein, COO of LoKation Real Estate, joins the Real Estate Excellence Podcast to break down what truly separates top brokers from the rest. Leading over 5,000 agents across six states, Jonathan shares how real leadership, agent support, and smart brokerage structure are transforming the industry.From his early career selling real estate in Honduras to building one of Florida’s fastest-growing brokerages, Jonathan reveals the mindsets and systems that help agents thrive.In this episode:The traits of truly great brokersWhat agents should demand from their brokerageWhy support and access matter more than splitsHow AI and automation are changing brokerage leadershipThe secret to agent retention and real culture🎧 Listen in and learn what it takes to lead—and to be led—at the highest level.📍 Featuring insights for agents across Jacksonville, St. Augustine, Ponte Vedra, and all …