Tracy Frandsen

Tracy Frandsen has sold real estate in Northeast Florida for 20 years — long enough to work the foreclosure crisis from the inside. As part of a Fannie Mae brokerage relationship, she handled REO properties directly: assessing homes with renters still living in them, managing cleanouts, and deciding property by property whether to sell as-is or put on a new roof. "Sometimes I felt like I worked for Fannie Mae," she says, "instead of my brokerage." That negotiation instinct never left. Now with the Frandsen Team at Christie's International Real Estate First Coast — a team she built with her daughter-in-law Holly in 2020 — Tracy talks about what it actually takes to keep a deal alive. In the last six months alone, she's had to talk three different sellers off the cliff, including one Ortega-area deal where a frustrated seller was ready to walk over a repair request. Tracy Hayes and Tracy Frandsen also get into the Clay County vs. St. Johns County decision buyers face constantly, w…