100% commission isn't free. Somebody's paying for the technology.
Laura Jean Ranneklev — broker-owner of REMAX Welcome Home in St. Johns County, FL.
She breaks down why your monthly brokerage fee is actually your storefront.
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Most agents chase the highest split and ignore everything else. Then they wonder why their business stalls.
Laura's take is direct: your website, your CRM, your marketing tools — those ARE your storefront. If you don't have a storefront, how can clients come in and look around?
"If you don't have a storefront, how can people come look around and get to know you?"
The agents winning right now aren't the ones with the cheapest split. They're the ones who built a brand customers can actually find.
Watch the full episode 👇
LINKS BLOCK:
🎙️ Full Episode 326: tracyhayespodcast.com/326
📲 Connect with Laura Ranneklev | REMAX Welcome Home:
🌐 REMAXwelcomehomeFL.com
📸 @stjohnsflrealtorlaurajean
👤 facebook.com/stjohnsflrealtorLAURAJEAN
🎥 youtube.com/@NorthFloridaRealEstate
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