Over an acre. Needed some TLC. They were worried.
It went under contract before the newsletter even went out.
Holly Frandsen on why.
Green Springs. A normal home on a good-sized property, over an acre, needing a little TLC — nothing major. The Frandsen Team's honest read going in was that it might take a second to sell.
Then everything hit at once. The right price point, Instagram, Facebook, the video, the listing going live, Zillow Showcase, mailers. They had an open house on the calendar that they ended up cancelling.
They actually had to pause part of the marketing plan, because the property went under contract before the newsletter had even gone out.
Holly's read on why: "pricing is everything in this market" — and then repetition. Someone starts seeing you online, your mailer lands a few days later, and things fall into place.
Watch the full episode 👇
🎙️ Full Episode 338: tracyhayespodcast.com/338
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