Military Relocation, Pricing Strategy & Why The Best Agents Out Perform AI | Allison Chance
Are you adapting to change fast enough or will your industry leave you behind?
In this episode of the Real Estate Excellence Podcast, Tracy Hayes sits down with Allison Chance. Allison Chance is a real estate leader military relocation expert and founder of Anchored Real Estate Group who shares her journey of growth leadership and adaptation in an ever-evolving market. She reflects on how her business has transformed over the years the importance of embracing change and how she continues to refine her leadership skills while balancing family life and a growing team.
Allison dives into the realities of today’s real estate market including pricing strategies buyer behavior and the impact of AI on the industry. She emphasizes the importance of communication relationships and authenticity while leveraging technology wisely. From delegation struggles to navigating difficult negotiations Allison provides a raw and insightful look into what it truly takes to succeed in real estate today.
If you want to stay ahead in real estate and business start embracing change refine your strategy and focus on delivering real value to your clients!
Highlights
00:00 - 08:40 Mindset growth and business evolution
- Staying open to learning
- Adapting to industry changes
- Allison’s journey and background
- Growth of Anchored Real Estate Group
- Balancing family and career
08:40 - 25:10 AI and modern real estate communication
- Using AI in daily workflow
- Risks of unedited AI content
- Maintaining authenticity in messaging
- Client communication preferences
- Blending automation with human connection
25:10 - 36:30 Leadership team building and delegation
- Organic hiring approach
- Finding the right team fit
- Mentorship and onboarding
- Struggles with delegating tasks
- Building trust within the team
36:30 - 50:45 Systems workflows and client management
- Text versus phone communication
- Using automation for efficiency
- Managing inbound leads
- Personalizing client experience
- Staying organized with simple tools
50:45 - 1:20:10 Market trends buyer behavior and pricing
- Understanding buyer friendly conditions
- Turnkey versus non turnkey homes
- Military buyer strategies
- Using comps and market data
- Setting realistic seller expectations
1:20:10 - 1:35:52 Negotiation challenges and agent value
- Handling negotiation standstills
- Working with other agents effectively
- Explaining net outcomes to clients
- Behind the scenes challenges
- Reinforcing the value of real estate agents
Quotes:
“Real estate is evolving every single day and if you are not willing to go with the changes then this probably is not the industry for you." – Allison Chance
“AI is not going to replace your job but if you do not embrace AI it will replace you." – Allison Chance
“I feel like sometimes I cannot win because no matter what strategy you choose someone will always question it." – Allison Chance
“At the end of the day my job is to educate and help my clients make the best decision for their situation." – Allison Chance
To contact Allison Chance, learn more about her business, and make her part of your network, make sure to follow her Website, Instagram, Facebook, YouTube, and LinkedIn.
Connect with Allison Chance!
Website: https://anchoredregroup.com/
Instagram: https://instagram.com/thechanceclan
Facebook: https://www.facebook.com/allisonhux
YouTube: https://www.youtube.com/@allisonchance
LinkedIn: https://www.linkedin.com/in/allison-chance-72425a1a/
Connect with me!
Website: toprealtorjacksonville.com
Website: toprealtorstaugustine.com
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The content in these videos and posts are for informational and educational purposes only. The information contained in the posted content represents the views and opinions of the original creators and does not necessarily represent the views or opinions of Townebank Mortgage NMLS: #512138.
Founder/ Realtor
Born and raised in a small town in Central Florida, Allison Chance had the rare experience of living in the same home her entire life — that is, until she became a military spouse and experienced the excitement and uncertainty of relocating eight times in 10 years.
Allison has practiced in Florida and California, and she specializes in helping first- and second-time homebuyers, military families, investors, and luxury-seekers find just what they’re looking for in a new home. As a Military Relocation Professional and a Navy wife, she loves to serve others, and her commitment to giving back to the military has been highlighted in features on Fox Business and several local news channels. One of only a handful of recipients of the California Association of Realtors®’ Rising Star Award in 2018, Allison’s genuine enthusiasm for her clients’ goals creates unforgettable buying and selling experiences.
Before entering the real estate industry, Allison earned her bachelor’s degree in recreation, parks, and tourism from the University of Florida. She then went on to work as an event coordinator and catering sales manager. Allison thrived most when she was helping others and soon recognized there was no better way to serve than by expertly guiding people through their most significant financial investments in real estate.
Allison is highly involved in the local community, and her dedication overflows for those who serve alongside her. She also reinvests a portion of her commission in organizations that support teachers, military, law enforcement, medical pro…Read More
