Videos

Why I joined REAL without losing the brand I built. Sasha Tripp poured years into growing Story House Real Estate—and when it was time to scale, she refused to start over. In this 60-second clip, she shares how REAL Broker’s private label model let her keep her name, her reputation,…

This clip from the Real Estate Excellence Podcast features Emma Horvatincic, a top agent with Berkshire Hathaway HomeServices Florida Network Realty who’s closing million‑dollar deals across St. Augustine, Ponte Vedra, Nocatee & Jacksonville. In this short, Emma explains why her success isn’t about transactions — it’s about relationships. If you’re…

Can mastering a niche early in your real estate career be the secret to selling million-dollar homes in your 20s? In this episode of the Real Estate Excellence Podcast, Tracy Hayes welcomes second-generation real estate agent Emma Horvatincic, a driven and self-made rising star specializing in equestrian properties in Northeast…

Sasha Tripp doesn’t sugarcoat it: You’re not stuck because you don’t know what to do. You’re stuck because you’re waiting for perfect. In this 60-second clip, Sasha explains why the fastest way to grow is to stop overthinking and just take action. You don’t need perfect systems to start scaling—you…

Are you holding back your real estate growth because you’re afraid to let go of control? In this episode of the Real Estate Excellence Podcast, Tracy Hayes sits down with the sharp and candid Sasha Tripp, founder of Story House Real Estate in Central Virginia. Sasha opens up about her…

Jim Cronin explains why AI traffic is better traffic. Leads coming from Google AI overviews or GPT results are more engaged, ask smarter questions, and are closer to converting. Want to be visible in AI search? Start at ReadTomato.com. Watch the full webinar at tracyhayespodcast.com/webinar #AIVisibilityStrategy #RealEstateSEO #ReadTomato #RealEstateBlogging #ContentMarketingForAgents

Are you holding back your real estate growth because you’re afraid to let go of control? In this episode of the Real Estate Excellence Podcast, Tracy Hayes sits down with the sharp and candid Sasha Tripp, founder of Story House Real Estate in Central Virginia. Sasha opens up about her…

What’s up everyone — welcome back to the Real Estate Excellence Podcast Live. I’ve got a rising star in Northeast Florida real estate joining me today. She’s a second-generation Realtor, a St. Johns County local, and she’s absolutely crushing it in this market — multiple million-dollar deals closed in 2025,…

Want AI to Find You? Tackle the Hard Stuff. Jim Cronin of ReadTomato.com shares a critical truth: If you want to build trust and authority in AI search, don’t shy away from the tough topics. Answer the real questions your audience is searching — insurance issues, flood zones, market fears…

The Secret to Writing Blog Titles That AI (and Humans) Can’t Ignore Jim Cronin of ReadTomato.com reveals a smart content trick: address your client's real fears head-on — even the ones they never say out loud. Using what he calls “negative titles with positive spin,” you not only capture attention…

Not tech-savvy? You don’t have to be. 🤖📲 Jacksonville Beach Realtor @drewkaz_jaxrealtor shares how he uses ChatGPT and Zapier to automate his business—even without being a tech expert. 🗣 “I get a lead on my website... I don’t lift a finger. Zapier sends it to my follow-up box and creates…

How to Get Your Website Into the AI Conversation AI doesn’t know the answer — it knows how to build one. And if your real estate website isn’t publishing trusted, relevant content, you’re not part of the consensus that AI pulls from when answering your ideal client's questions. In this…

Writer’s block? Not with ChatGPT. 🧠💡 Realtor Drew Kazemba shares how tools like ChatGPT have transformed how agents and lenders can write, solve problems, and streamline communication. 🗣 “I needed an underwriting exception… I fed ChatGPT all the details, and it wrote an email that got it approved.” From professional…

Is now a smart time to buy a house in Jacksonville? 🏡📉 Realtor @drewkaz_jaxrealtor says YES—and he breaks down why this correction (not crash) could give buyers the edge. 🗣 “Don’t let the media scare you… November through February is the best time to buy. You can get seller-paid closing…

How far would YOU go to change careers? 🩺🏠 Drew Kazemba was stuck in a W-2 job he hated. So he did something wild—he had his appendix removed on purpose just to get paid time off and launch his real estate career. 🗣 “I got my appendix removed to get…

Top agents don't chase every listing. 🧠 Drew Kazemba shares the bold mindset that separates elite realtors from the rest—he doesn’t need every deal, and he’s not afraid to walk away if it drains time, energy, or resources. If you're selling your home, this is the kind of agent you…

Prices at the beach doubled. Is this a crash or just a correction? 🏖️ Drew Kazemba explains why Jacksonville Beach homes jumped from $300K to $600K—and what it really means for buyers, sellers, and investors. 📈 This market insight could reshape how you view coastal real estate in 2025. 📍…

Buy First or Sell First? Here’s What Actually Works “People want the equity from the sale to buy the next house, but timing is everything. I help them structure it right—so they don’t get stuck.” In this clip from Episode 298, Jacksonville Beach Realtor Drew Kazemba breaks down the strategy…

Why You Need an Agent Who Thinks Like an Investor 🧠🏡 “Having an agent who understands investments changes everything. They’re not just selling—you’re getting someone who knows equity, long-term value, and real risk.” In this short clip from Episode 298, Jacksonville Beach Realtor Drew Kazemba explains how his investment mindset…

“Social media is just one piece.” In this clip, Kevelyn Guzman shares a reality check for agents: if you’re not out in your local community, building real relationships, you’re missing business. 💬 “I’ve had transactions happen in rooms where I just put people together.” The most successful agents are active…

Karen Saez started her real estate journey by cold-emailing agents to build a referral network—and got blocked for sending too many. But one of those emails connected her with Mike, who became a quiet but consistent supporter—no pressure, just value. Eventually, she asked to join his team. 🎧 Catch her…

“All you need to do is bring your authentic self.” Kevelyn Guzman doesn’t treat real estate like a job — and neither do her agents. In this clip from the Real Estate Excellence Podcast, she shares how passion and authenticity drive everything she does as a leader in NYC’s competitive…

Karen Saez isn’t just closing deals—she’s telling the stories behind them. Clients connect with real moments, not just sold signs. This is how she builds trust and wins attention in a crowded real estate market. 🎧 Hear the full interview on the Real Estate Excellence Podcast 👉 www.tracyhayespodcast.com #RealEstateMarketing #KarenSaez…

“They told me open houses don’t sell homes. I’ve sold 10 that way.” @kaitlin_alexaa didn’t just believe in open houses — she built her early success on them. 📍 10 homes sold from open houses 📍 5 expired listings recently flipped into 30-day sales 📍 Strategy + presence = deals…