Would you trust a real estate agent more if they were willing to lose a commission to stop you from making the wrong financial decision?
In this episode of the Real Estate Excellence Podcast, Tracy Hayes sits down with Marilyn Gilman. Marilyn Gilman is a Berkshire Hathaway HomeServices real estate professional whose background includes decades of exposure to real estate development through her husband’s family business before she earned her own license in 2019. After spending 19 years raising her family, Marilyn entered real estate at age 50, earned Rookie of the Year recognition, sold more than $5 million during her first year, and eventually built a team with her daughter Aubrey. Her experience shaped an approach centered on relationships, listening, judgment, negotiation and putting the client’s interests before the transaction.
Marilyn and Tracy Hayes explore what separates successful agents from people who simply hold a license. Marilyn explains why trust must be earned, why agents need to slow clients down before they make emotional decisions, and why she will sometimes talk someone out of buying real estate. The conversation also covers pricing, appraisals, affordability, insurance, property taxes, investment properties, changing Jacksonville neighborhoods, fiduciary responsibility, working diplomatically with other agents and the importance of following up when a deal appears lost. For Marilyn, the reward comes from helping people make sound decisions while still embracing the negotiation and business side of real estate that keeps her addicted to the hustle.
If this conversation helped you think differently about real estate, relationships and serving clients as a true fiduciary, subscribe to the Real Estate Excellence Podcast, share this episode with an agent who needs to hear it and follow the show for more conversations with top real estate professionals.
Highlights
00:00 Building a Career Through Life Experience
18:30 Building Trust With Clients
38:11 Buyers Negotiations and Pricing
01:00:33 The Real Cost of Homeownership
01:13:49 Knowing When Not to Buy
01:25:26 Fiduciary Advice and the Real Estate Hustle
Quotes:
“We’re more alike than different in general.” – Marilyn Gilman
“You need to figure out what you don’t want to figure out what you do want.” – Marilyn Gilman
“I don’t want on my watch someone to buy a house they really can’t afford.” – Marilyn Gilman
“I like the helping people, like everybody probably says, but I’m really addicted to the hustle.” – Marilyn Gilman
To contact Marilyn Gilman, learn more about her business, and make her a part of your network, make sure to follow her Website, Instagram, Facebook, and LinkedIn.
Connect with Marilyn Gilman!
Website: http://www.thegilmamgroupfl.com
Instagram: https://www.instagram.com/Malgilman/
Facebook: https://www.facebook.com/share/19HuY5jiY6/?mibextid=wwXIfr
LinkedIn: https://www.linkedin.com/in/marilyn-gilman/
Connect with me!
Website: toprealtorjacksonville.com
Website: toprealtorstaugustine.com
SUBSCRIBE & LEAVE A 5-STAR REVIEW as we discuss real estate excellence with the best of the best.
#MarilynGilman #TracyHayes #RealEstateExcellence #RealEstatePodcast #JacksonvilleRealEstate #FloridaRealEstate #RealEstateAgent #RealEstateSuccess #RealEstateAdvice #RealEstateInvesting #HomeBuying #HomeSelling #RealEstateNegotiation #ClientRelationships #RealEstateFiduciary #RealEstateCareer #RealEstateTeam #PropertyInvestment #Homeownership #RealEstateHustle
